{"id":427,"date":"2015-02-10T18:00:45","date_gmt":"2015-02-11T02:00:45","guid":{"rendered":"http:\/\/scrumventures.co\/wp2015\/?p=427"},"modified":"2019-08-05T14:36:57","modified_gmt":"2019-08-05T21:36:57","slug":"underarmour-myfitness","status":"publish","type":"post","link":"https:\/\/scrum.vc\/ja_staging\/2015\/02\/10\/underarmour-myfitness\/","title":{"rendered":"\u300c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30a2\u30d1\u30ec\u30eb\u300d\u6642\u4ee3\u3078\u306e\u4e00\u6b69\u3002UnderArmour\u304cMyFitnessPal\u3092$475M\u3067\u8cb7\u53ce\u3002"},"content":{"rendered":"

\u5927\u624b\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9 UnderArmour<\/a>\u304c\u30018000\u4e07\u30e6\u30fc\u30b6\u3092\u62b1\u3048\u308b\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a2\u30d7\u30ea\u3001MyFitnessPal\u306e\u8cb7\u53ce<\/a>\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u540c\u6642\u306b\u30e8\u30fc\u30ed\u30c3\u30d1\u4e2d\u5fc3\u306b2000\u4e07\u30e6\u30fc\u30b6\u3092\u6301\u3064\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a2\u30d7\u30ea Endomondo<\/a>\u306e\u8cb7\u53ce\u3082\u767a\u8868\u3057\u3066\u3044\u307e\u3059\u3002UnderArmour\u306f\u3001\u30c8\u30fc\u30bf\u30eb$560M\u3068\u306a\u308b\u4e8c\u3064\u306e\u8cb7\u53ce\u3067\u30011\u5104\u30e6\u30fc\u30b6\u3092\u6301\u3064\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a2\u30d7\u30ea\u5927\u624b\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u306e\u30c7\u30b8\u30bf\u30eb\u5c55\u958b\u3067\u8a00\u3046\u3068\u3001\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30c8\u30e9\u30c3\u30ab\u30fc\u306a\u3069\u3082\u5c55\u958b\u3059\u308bNike<\/a>\u304c\u5148\u884c\u3057\u3066\u3044\u308b\u611f\u304c\u3042\u308a\u307e\u3059\u304c\u3001UnderArmour\u3082CES\u3067htc\u3068\u306e\u63d0\u643a<\/a>\u3092\u767a\u8868\u3059\u308b\u306a\u3069\u7a4d\u6975\u7684\u306b\u30c7\u30b8\u30bf\u30eb\u5c55\u958b\u3092\u4ed5\u639b\u3051\u3066\u304a\u308a\u3001\u4eca\u5f8c\u304c\u697d\u3057\u307f\u3067\u3059\u3002<\/p>\n

\u500b\u4eba\u7684\u306b\u306f\u3001UnderArmour\u304cOmSignal<\/a>\u306e\u3088\u3046\u306b\u3001\u6d0b\u670d\u81ea\u4f53\u306b\u69d8\u3005\u306a\u30bb\u30f3\u30b5\u30fc\u304c\u3064\u3044\u3066\u69d8\u3005\u306a\u30c7\u30fc\u30bf\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3067\u304d\u308b\u300c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30a2\u30d1\u30ec\u30eb\u300d\u306e\u4e16\u754c\u306b\u8e0f\u307f\u51fa\u3057\u3066\u304f\u308c\u308b\u3053\u3068\u3092\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\uff08\u3061\u306a\u307f\u306bScrum\u3067\u306f\u3001FocusMotion<\/a>\u3068\u3044\u3046\u4eba\u9593\u306e\u3042\u3089\u3086\u308b\u52d5\u304d\u3092\u30c7\u30fc\u30bf\u5316\u3059\u308b\u6280\u8853\u3092\u6301\u3064\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306b\u6295\u8cc7\u3057\u3066\u3044\u307e\u3059\uff09\u3002<\/p>\n

\u5b50\u4f9b\u306e\u9803\u304b\u3089\u8d85\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306b\u30b9\u30dd\u30fc\u30c4\u3092\u7df4\u7fd2\u3059\u308c\u3070\u30012025\u5e74\u304f\u3089\u3044\u306b\u306f\u3001100m 8\u79d2\u53f0\u3068\u304b\u30de\u30e9\u30bd\u30f31\u6642\u9593\u53f0\u3068\u304b\u5922\u306e\u8a18\u9332\u3082\u671f\u5f85\u3067\u304d\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u306d\u3002<\/p>\n

\u6295\u8cc7\u5148\u306e\u300c\u30ec\u30f3\u30bf\u30eb\u30a2\u30d1\u30ec\u30eb\u300d\u30b5\u30fc\u30d3\u30b9\u3001LeTote<\/a>\u304c\u3001$8.8M\u306eSeriesA<\/a>\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u6700\u8fd1\u306f\u30a2\u30b8\u30a2\u306a\u3069\u3067\u3082\u540c\u69d8\u306e\u30b5\u30fc\u30d3\u30b9\u304c\u591a\u6570\u30b9\u30bf\u30fc\u30c8\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u30c7\u30fc\u30bf\u4e3b\u7fa9\u306e\u91d1\u878d\u51fa\u8eab\u8005\u4e8c\u4eba\u304c\u7acb\u3061\u4e0a\u3052\u305f\u540c\u793e\u306fNetflix\u540c\u69d8\u30d0\u30c3\u30af\u30a8\u30f3\u30c9\u304c\u5927\u304d\u306a\u5f37\u307f\u306b\u306a\u3063\u3066\u304a\u308a\u3001\u4eca\u5f8c\u305d\u306e\u30c7\u30fc\u30bf\u5206\u6790\u529b\u3092\u6d3b\u304b\u3057\u305f\u6b21\u306e\u5c55\u958b\u304c\u697d\u3057\u307f\u3067\u3059\u3002<\/p>\n

\u300c\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u300d\u306eHourlyNerd<\/a>\u3001\u300c\u653f\u6cbb\u30c7\u30fc\u30bf\u300d\u306eFiscal Note<\/a>\u3001
\n\u300c\u5bb6\u5ead\u7528WiFi\u30eb\u30fc\u30bf\u30fc\u300d\u306eEero<\/a>\u306a\u3069\u304c\u65b0\u305f\u306b\u8cc7\u91d1\u8abf\u9054\u3057\u307e\u3057\u305f\u3002<\/p>\n

HourlyNerd\u306f\u3001\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e\u30af\u30e9\u30a6\u30c9\u30bd\u30fc\u30b7\u30f3\u30b0\u3067\u3059\u304c\u3001\u4e8b\u696d\u8a08\u753b\u7b56\u5b9a\u3001\u4f01\u696d\u4fa1\u5024\u8a55\u4fa1\u306a\u3069\u306e\u696d\u52d9\u3067\u6570\u767e\u4e07\u5186\u898f\u6a21\u306e\u4ed5\u4e8b\u304c\u305f\u304f\u3055\u3093\u30dd\u30b9\u30c8\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30ed\u30fc\u30a8\u30f3\u30c9\u7cfb\u306e\u696d\u52d9\u306e\u30af\u30e9\u30a6\u30c9\u30bd\u30fc\u30b7\u30f3\u30b0\u306f\u4fa1\u683c\u7af6\u4e89\u306e\u4e16\u754c\u306b\u5165\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u304c\u3001\u3053\u3046\u3057\u305f\u9ad8\u4ed8\u52a0\u4fa1\u5024\u7cfb\u306e\u696d\u52d9\u306e\u30af\u30e9\u30a6\u30c9\u30bd\u30fc\u30b7\u30f3\u30b0\u3082\u5f90\u3005\u306b\u6d78\u900f\u3057\u3066\u6765\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002<\/p>\n

FiscalNote\u306f\u3001\u653f\u6cbb\u306b\u7279\u5316\u3057\u305f\u30c7\u30fc\u30bf\u5206\u6790\u4f1a\u793e\u3067\u3059\u3002UBER\u304c\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u3088\u3046\u3067\u3059\u304c\u3001\u3055\u3066\u3069\u3046\u4f7f\u3063\u3066\u3044\u308b\u306e\u304b\u3002<\/p>\n

 <\/p>\n

\n

\u8cc7\u91d1\u8abf\u9054<\/h3>\n

[Commerce\/\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3] Le Tote<\/a>
\nSeries A (Feb 5, 2015; $8.8M) Lerer Hippeau Ventures, Arsenal Venture Partners
\n\u300c\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30ec\u30f3\u30bf\u30eb\u300d<\/p>\n

[Marketplace\/\u4eba\u6750] HourlyNerd<\/a>
\nSeries B (Feb 4, 2015; $7.8M) Highland Capital Partners, Greylock Partners
\n\u300c\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u300d<\/p>\n

[Service\/\u653f\u6cbb] FiscalNote<\/a>
\nSeries B (Feb 3, 2015; $10M) NEA, Mark Cuban, Steve Case, Renren
\n\u300c\u653f\u5e9c\u30c7\u30fc\u30bf\u300d<\/p>\n

[HW\/Home] Eero<\/a>
\nSeed VC (Feb 3, 2015; $5M) Menlo Ventures, First Round Capital, Garry Tan
\n\u300c\u5bb6\u5ead\u7528WiFi\u30eb\u30fc\u30bf\u30fc\u300d<\/p>\n

[Enterprise\/\u30af\u30e9\u30a6\u30c9] Revinate<\/a>
\nSeries B (Feb 2, 2015; $15.3M) Benchmark Capital, Tenaya Capital, Formation 8
\n\u300c\u30db\u30c6\u30eb\u30fb\u98f2\u98df\u5e97\u5411\u3051\u9867\u5ba2\u7ba1\u7406\u300d<\/p>\n

 <\/p>\n

\n

M&A<\/h3>\n

[App\/Productivity] Sunrise<\/a>
\n$100M by Microsoft
\n\u300c\u30ab\u30ec\u30f3\u30c0\u30fc\u30a2\u30d7\u30ea\u300d<\/p>\n

[SaaS\/AR] Launchpad Toys<\/a>
\nN\/A by Google
\n\u300c\u6559\u80b2\u30a2\u30d7\u30ea\u300d<\/p>\n

[Marketing\/\u30ea\u30c6\u30fc\u30eb] Fancy That<\/a>
\nN\/A by Palantir
\n\u300c\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300d<\/p>\n","protected":false},"excerpt":{"rendered":"\u5927\u624b\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9 UnderArmour\u304c\u30018000\u4e07\u30e6\u30fc\u30b6\u3092\u62b1\u3048\u308b\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a2\u30d7\u30ea\u3001MyFitnessPal\u306e\u8cb7\u53ce\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u540c\u6642\u306b\u30e8\u30fc\u30ed\u30c3\u30d1\u4e2d\u5fc3\u306b2000\u4e07\u30e6\u30fc\u30b6\u3092\u6301\u3064\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a2\u30d7\u30ea Endomondo\u306e\u8cb7\u53ce\u3082\u767a\u8868\u3057\u3066\u3044\u307e\u3059\u3002UnderArmour\u306f\u3001\u30c8\u30fc\u30bf\u30eb$560M\u3068\u306a\u308b\u4e8c\u3064\u306e\u8cb7\u53ce\u3067\u30011\u5104\u30e6\u30fc\u30b6\u3092\u6301\u3064\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a2\u30d7\u30ea\u5927\u624b\u3068\u306a\u308a\u307e\u3057\u305f\u3002 \u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u306e\u30c7\u30b8\u30bf\u30eb\u5c55\u958b\u3067\u8a00\u3046\u3068\u3001\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30c8\u30e9\u30c3\u30ab\u30fc\u306a\u3069\u3082\u5c55\u958b\u3059\u308bNike\u304c\u5148\u884c\u3057\u3066\u3044\u308b\u611f\u304c\u3042\u308a\u307e\u3059\u304c\u3001UnderArmour\u3082CES\u3067htc\u3068\u306e\u63d0\u643a\u3092\u767a\u8868\u3059\u308b\u306a\u3069\u7a4d\u6975\u7684\u306b\u30c7\u30b8\u30bf\u30eb\u5c55\u958b\u3092\u4ed5\u639b\u3051\u3066\u304a\u308a\u3001\u4eca\u5f8c\u304c\u697d\u3057\u307f\u3067\u3059\u3002 \u500b\u4eba\u7684\u306b\u306f\u3001UnderArmour\u304cOmSignal\u306e\u3088\u3046\u306b\u3001\u6d0b\u670d\u81ea\u4f53\u306b\u69d8\u3005\u306a\u30bb\u30f3\u30b5\u30fc\u304c\u3064\u3044\u3066\u69d8\u3005\u306a\u30c7\u30fc\u30bf\u3092\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3067\u304d\u308b\u300c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30a2\u30d1\u30ec\u30eb\u300d\u306e\u4e16\u754c\u306b\u8e0f\u307f\u51fa\u3057\u3066\u304f\u308c\u308b\u3053\u3068\u3092\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\uff08\u3061\u306a\u307f\u306bScrum\u3067\u306f\u3001FocusMotion\u3068\u3044\u3046\u4eba\u9593\u306e\u3042\u3089\u3086\u308b\u52d5\u304d\u3092\u30c7\u30fc\u30bf\u5316\u3059\u308b\u6280\u8853\u3092\u6301\u3064\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306b\u6295\u8cc7\u3057\u3066\u3044\u307e\u3059\uff09\u3002 \u5b50\u4f9b\u306e\u9803\u304b\u3089\u8d85\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306b\u30b9\u30dd\u30fc\u30c4\u3092\u7df4\u7fd2\u3059\u308c\u3070\u30012025\u5e74\u304f\u3089\u3044\u306b\u306f\u3001100m 8\u79d2\u53f0\u3068\u304b\u30de\u30e9\u30bd\u30f31\u6642\u9593\u53f0\u3068\u304b\u5922\u306e\u8a18\u9332\u3082\u671f\u5f85\u3067\u304d\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u306d\u3002 \u6295\u8cc7\u5148\u306e\u300c\u30ec\u30f3\u30bf\u30eb\u30a2\u30d1\u30ec\u30eb\u300d\u30b5\u30fc\u30d3\u30b9\u3001LeTote\u304c\u3001$8.8M\u306eSeriesA\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u6700\u8fd1\u306f\u30a2\u30b8\u30a2\u306a\u3069\u3067\u3082\u540c\u69d8\u306e\u30b5\u30fc\u30d3\u30b9\u304c\u591a\u6570\u30b9\u30bf\u30fc\u30c8\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u30c7\u30fc\u30bf\u4e3b\u7fa9\u306e\u91d1\u878d\u51fa\u8eab\u8005\u4e8c\u4eba\u304c\u7acb\u3061\u4e0a\u3052\u305f\u540c\u793e\u306fNetflix\u540c\u69d8\u30d0\u30c3\u30af\u30a8\u30f3\u30c9\u304c\u5927\u304d\u306a\u5f37\u307f\u306b\u306a\u3063\u3066\u304a\u308a\u3001\u4eca\u5f8c\u305d\u306e\u30c7\u30fc\u30bf\u5206\u6790\u529b\u3092\u6d3b\u304b\u3057\u305f\u6b21\u306e\u5c55\u958b\u304c\u697d\u3057\u307f\u3067\u3059\u3002 \u300c\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u300d\u306eHourlyNerd\u3001\u300c\u653f\u6cbb\u30c7\u30fc\u30bf\u300d\u306eFiscal Note\u3001 \u300c\u5bb6\u5ead\u7528WiFi\u30eb\u30fc\u30bf\u30fc\u300d\u306eEero\u306a\u3069\u304c\u65b0\u305f\u306b\u8cc7\u91d1\u8abf\u9054\u3057\u307e\u3057\u305f\u3002 HourlyNerd\u306f\u3001\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e\u30af\u30e9\u30a6\u30c9\u30bd\u30fc\u30b7\u30f3\u30b0\u3067\u3059\u304c\u3001\u4e8b\u696d\u8a08\u753b\u7b56\u5b9a\u3001\u4f01\u696d\u4fa1\u5024\u8a55\u4fa1\u306a\u3069\u306e\u696d\u52d9\u3067\u6570\u767e\u4e07\u5186\u898f\u6a21\u306e\u4ed5\u4e8b\u304c\u305f\u304f\u3055\u3093\u30dd\u30b9\u30c8\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30ed\u30fc\u30a8\u30f3\u30c9\u7cfb\u306e\u696d\u52d9\u306e\u30af\u30e9\u30a6\u30c9\u30bd\u30fc\u30b7\u30f3\u30b0\u306f\u4fa1\u683c\u7af6\u4e89\u306e\u4e16\u754c\u306b\u5165\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u304c\u3001\u3053\u3046\u3057\u305f\u9ad8\u4ed8\u52a0\u4fa1\u5024\u7cfb\u306e\u696d\u52d9\u306e\u30af\u30e9\u30a6\u30c9\u30bd\u30fc\u30b7\u30f3\u30b0\u3082\u5f90\u3005\u306b\u6d78\u900f\u3057\u3066\u6765\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002 FiscalNote\u306f\u3001\u653f\u6cbb\u306b\u7279\u5316\u3057\u305f\u30c7\u30fc\u30bf\u5206\u6790\u4f1a\u793e\u3067\u3059\u3002UBER\u304c\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u3088\u3046\u3067\u3059\u304c\u3001\u3055\u3066\u3069\u3046\u4f7f\u3063\u3066\u3044\u308b\u306e\u304b\u3002   \u8cc7\u91d1\u8abf\u9054 [Commerce\/\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3] Le Tote Series A (Feb 5, 2015; $8.8M) Lerer Hippeau Ventures, Arsenal Venture Partners \u300c\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30ec\u30f3\u30bf\u30eb\u300d [Marketplace\/\u4eba\u6750] HourlyNerd Series B (Feb 4, 2015; $7.8M) Highland Capital Partners, Greylock Partners \u300c\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u300d [Service\/\u653f\u6cbb] FiscalNote Series B (Feb 3, 2015; $10M) NEA, Mark Cuban, Steve Case, Renren \u300c\u653f\u5e9c\u30c7\u30fc\u30bf\u300d [HW\/Home] Eero Seed VC (Feb 3, 2015; $5M) Menlo Ventures, First Round Capital, Garry Tan \u300c\u5bb6\u5ead\u7528WiFi\u30eb\u30fc\u30bf\u30fc\u300d [Enterprise\/\u30af\u30e9\u30a6\u30c9] Revinate Series B (Feb 2, 2015; $15.3M) Benchmark Capital, Tenaya Capital, Formation 8 \u300c\u30db\u30c6\u30eb\u30fb\u98f2\u98df\u5e97\u5411\u3051\u9867\u5ba2\u7ba1\u7406\u300d   M&A [App\/Productivity] Sunrise $100M by Microsoft \u300c\u30ab\u30ec\u30f3\u30c0\u30fc\u30a2\u30d7\u30ea\u300d [SaaS\/AR] Launchpad Toys N\/A by Google \u300c\u6559\u80b2\u30a2\u30d7\u30ea\u300d [Marketing\/\u30ea\u30c6\u30fc\u30eb] Fancy That N\/A by Palantir 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