{"id":8324,"date":"2017-01-24T15:25:52","date_gmt":"2017-01-24T23:25:52","guid":{"rendered":"https:\/\/scrum.vc\/?p=8324"},"modified":"2019-08-05T14:34:55","modified_gmt":"2019-08-05T21:34:55","slug":"d2c","status":"publish","type":"post","link":"https:\/\/scrum.vc\/ja\/2017\/01\/24\/d2c\/","title":{"rendered":"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\uff1a\u300cD2C\u300d\u3068\u3044\u3046\u30ea\u30c6\u30fc\u30eb\u306e\u65b0\u6f6e\u6d41"},"content":{"rendered":"<p>\u672c\u65e5\u306f\u3001\u4e45\u3057\u3076\u308a\u306b<strong>\u300c\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u300d\u30b7\u30ea\u30fc\u30ba<\/strong>\u3092\u66f8\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3067\u306f\u5e38\u8b58\u3060\u3051\u3069\u3001\u65e5\u672c\u306b\u306f\u307e\u3060\u6765\u3066\u3044\u306a\u3044\u30c8\u30ec\u30f3\u30c9<\/strong>\u306b\u3064\u3044\u3066\u4e0d\u5b9a\u671f\u3067\u66f8\u3044\u3066\u3044\u308b\u30b7\u30ea\u30fc\u30ba\u3067\u3059\u3002\u904e\u53bb\u306b\u306f\u3053\u3093\u306a\u30dd\u30b9\u30c8\u3092\u66f8\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li><a title=\"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\uff1a\u30d7\u30ed\u30b9\u30dd\u30fc\u30c4\u9078\u624b\u304c\u30a8\u30f3\u30b8\u30a7\u30eb\u6295\u8cc7\u5bb6\u306b\u300c\u306a\u308c\u308b\u300d\u7406\u7531\" href=\"https:\/\/scrum.vc\/ja\/2016\/06\/02\/athlete-and-angel\/\" target=\"_blank\" data-slimstat-clicked=\"false\" data-slimstat-type=\"2\" data-slimstat-tracking=\"false\" data-slimstat-callback=\"false\" rel=\"noopener noreferrer\">\u30d7\u30ed\u30b9\u30dd\u30fc\u30c4\u9078\u624b\u304c\u30a8\u30f3\u30b8\u30a7\u30eb\u6295\u8cc7\u5bb6\u306b\u300c\u306a\u308c\u308b\u300d\u7406\u7531<\/a><\/li>\n<li><a title=\"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\uff1a\u5275\u696d\u304b\u3089\u30d5\u30a3\u30e9\u30f3\u30bd\u30ed\u30d5\u30a3\u30fc\u306b\u53d6\u308a\u7d44\u3080Salesforce\" href=\"https:\/\/scrum.vc\/ja\/2016\/05\/11\/salesforce-111\/\" target=\"_blank\" data-slimstat-clicked=\"false\" data-slimstat-type=\"2\" data-slimstat-tracking=\"false\" data-slimstat-callback=\"false\" rel=\"noopener noreferrer\">\u5275\u696d\u304b\u3089\u30d5\u30a3\u30e9\u30f3\u30bd\u30ed\u30d5\u30a3\u30fc\u306b\u53d6\u308a\u7d44\u3080Salesforce<\/a><\/li>\n<li><a title=\"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3002San Francisco\u306b\u51fa\u73fe\u3057\u305f\u300c\u672c\u5f53\u306e\u30ed\u30dc\u30c3\u30c8\u30ec\u30b9\u30c8\u30e9\u30f3\u300d\u3002\" href=\"https:\/\/scrum.vc\/ja\/2016\/02\/24\/robot-restaurant\/\" target=\"_blank\" data-slimstat-clicked=\"false\" data-slimstat-type=\"2\" data-slimstat-tracking=\"false\" data-slimstat-callback=\"false\" rel=\"noopener noreferrer\">San Francisco\u306b\u51fa\u73fe\u3057\u305f\u300c\u672c\u5f53\u306e\u30ed\u30dc\u30c3\u30c8\u30ec\u30b9\u30c8\u30e9\u30f3\u300d<\/a><\/li>\n<li><a title=\"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\uff1a\u7c73\u56fd\u653f\u5e9c\u306b\u306f\u300cCTO\u300d\u304c\u3044\u308b\u30023\u4ee3\u76ee\u306f\u5143Google\u5e79\u90e8\u3002\" href=\"https:\/\/scrum.vc\/ja\/2016\/01\/20\/us-cto\/\" target=\"_blank\" data-slimstat-clicked=\"false\" data-slimstat-type=\"2\" data-slimstat-tracking=\"false\" data-slimstat-callback=\"false\" rel=\"noopener noreferrer\">\u7c73\u56fd\u653f\u5e9c\u306b\u306f\u300cCTO\u300d\u304c\u3044\u308b\u30023\u4ee3\u76ee\u306f\u5143Google\u5e79\u90e8<\/a><\/li>\n<li><a title=\"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc : \u5927\u4f01\u696d\u306e\u5909\u9769\u306e\u9375\u3092\u63e1\u308b\u300c\u30cd\u30c3\u30c8\u7cfb\u793e\u5916\u53d6\u7de0\u5f79\u300d\" href=\"https:\/\/scrum.vc\/ja\/2015\/07\/27\/board-of-directors\/\" target=\"_blank\" data-slimstat-clicked=\"false\" data-slimstat-type=\"2\" data-slimstat-tracking=\"false\" data-slimstat-callback=\"false\" rel=\"noopener noreferrer\">\u5927\u4f01\u696d\u306e\u5909\u9769\u306e\u9375\u3092\u63e1\u308b\u300c\u30cd\u30c3\u30c8\u7cfb\u793e\u5916\u53d6\u7de0\u5f79\u300d<\/a><\/li>\n<li><a title=\"\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\uff1aCIA\u304c\u904b\u55b6\u3059\u308bVC\u300cIn-Q-Tel\u300d\" href=\"https:\/\/scrum.vc\/ja\/2015\/07\/13\/in-q-tel\/\" target=\"_blank\" data-slimstat-clicked=\"false\" data-slimstat-type=\"2\" data-slimstat-tracking=\"false\" data-slimstat-callback=\"false\" rel=\"noopener noreferrer\">CIA\u304c\u904b\u55b6\u3059\u308bVC\u300cIn-Q-Tel\u300d<\/a><\/li>\n<\/ul>\n<p>\u5148\u65e5\u3001\u300c<strong><a href=\"https:\/\/newspicks.com\/news\/2002927\" target=\"_blank\" rel=\"noopener noreferrer\">\u6025\u6210\u9577\u306e\u300c\u5b50\u4f9b\u670d\u306e\u5b9a\u671f\u8cfc\u5165\u300d\u30b5\u30fc\u30d3\u30b9\u3000\u5275\u696d\u534a\u5e74\u306723\u5104\u5186\u3092\u8abf\u9054<\/a><\/strong>\u300d\u3068\u3044\u3046\u8a18\u4e8b\u304cNewspicks\u3067\u30d4\u30c3\u30af\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p><a href=\"https:\/\/www.rocketsofawesome.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8333 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/5ab8d53e57997b01d170a23baea46b8f-700x390.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-22 4.52.01\" width=\"470\" height=\"261\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/5ab8d53e57997b01d170a23baea46b8f-700x390.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/5ab8d53e57997b01d170a23baea46b8f-250x139.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/5ab8d53e57997b01d170a23baea46b8f-120x67.png 120w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><\/a><\/p>\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u53d6\u308a\u4e0a\u3052\u3089\u308c\u3066\u3044\u308b<a href=\"https:\/\/www.rocketsofawesome.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Rockets Of Awesome<\/a>\u306f\u3001\u30e1\u30ac\u30cdEC\u3067\u6025\u6210\u9577\u3057\u3066\u3044\u308b<a href=\"https:\/\/www.warbyparker.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Warby Parker<\/a>\u306e\u5275\u696d\u8005\u517cCEO\u306e<a href=\"https:\/\/www.linkedin.com\/in\/nblumenthal\" target=\"_blank\" rel=\"noopener noreferrer\">Neil Blumenthal<\/a>\u306e\u5965\u3055\u3093\u3067\u3042\u308a\u8d77\u696d\u5bb6\u306e<a href=\"https:\/\/www.linkedin.com\/in\/rachel-blumenthal-8b98843\" target=\"_blank\" rel=\"noopener noreferrer\">Rachel Blumenthal<\/a>\u304c\u7acb\u3061\u4e0a\u3052\u305f\u65b0\u3057\u3044\u5b50\u4f9b\u670d\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3059\u3002<\/p>\n<p>NewsPicks\u3067\u306e\u30b3\u30e1\u30f3\u30c8\u3092\u898b\u308b\u3068\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3001\u30ec\u30f3\u30bf\u30eb\u3068\u3044\u3046\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u30a2\u30f3\u30b0\u30eb\u304b\u3089\u3084\u3084\u60b2\u89b3\u7684\u306a\u3082\u306e\u304c\u591a\u304b\u3063\u305f\u306e\u3067\u3059\u304c\u3001\u79c1\u306f\u30c1\u30fc\u30e0\u306e\u7d4c\u6b74\u3084\u5f7c\u3089\u306eD2C\u3092\u6838\u3068\u3057\u305f\u4e8b\u696d\u30e2\u30c7\u30eb\u306b\u306f\u5927\u3044\u306b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Scrum\u3067\u3082\u3001\u30d5\u30a1\u30f3\u30c9\u7acb\u3061\u4e0a\u3052\u306e2013\u5e74\u304b\u3089\u6ce8\u76ee\u3057\u6295\u8cc7\u3092\u3057\u3066\u6765\u3066\u3044\u308b<strong>\u300cD2C\u300d\u3068\u3044\u3046\u30ea\u30c6\u30fc\u30eb\u30d3\u30b8\u30cd\u30b9\u306e\u5927\u304d\u306a\u6f6e\u6d41\u306b\u3064\u3044\u3066\u3001\u305d\u306e\u4ee3\u8868\u4f8b\u3001\u6ce8\u76ee\u3059\u3079\u304d\u7406\u7531\u306b\u3064\u3044\u3066\u307e\u3068\u3081\u305f\u3044\u3068\u601d\u3044\u307e\u3059<\/strong>\u3002<\/p>\n<h1>\u5927\u304d\u304f\u4f38\u3073\u308b\u300cD2C\u300d\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7<\/h1>\n<p>E\u30b3\u30de\u30fc\u30b9\u306f\u300190\u5e74\u4ee3\u306b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u304c\u666e\u53ca\u3092\u3057\u3066\u304f\u308b\u4e2d\u3067\u3001<strong>\u5e97\u8217\u3084\u5e97\u54e1\u3092\u5fc5\u8981\u3068\u3059\u308b\u5f93\u6765\u578b\u306e\u5c0f\u58f2\u5e97\u3068\u6bd4\u8f03\u3057\u3066\u3001\u305d\u308c\u3089\u3092\u5fc5\u8981\u3068\u3057\u306a\u3044\u5727\u5012\u7684\u306b\u5b89\u4fa1\u306a\u65b0\u3057\u3044\u6d41\u901a\u30c1\u30e3\u30cd\u30eb<\/strong>\u3068\u3057\u3066\u6ce8\u76ee\u3092\u96c6\u3081\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u9803\u306eE\u30b3\u30de\u30fc\u30b9\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306f\u3001<strong>\u88fd\u54c1\u3092\u4f5c\u308b\u30e1\u30fc\u30ab\u30fc\u304c\u3044\u3066\u3001\u305d\u306e\u5546\u54c1\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8ca9\u58f2\u3059\u308b\u3053\u3068\u3067\u624b\u6570\u6599\u306a\u3069\u3067\u5132\u3051\u308b\u3068\u3044\u3046\u30e2\u30c7\u30eb<\/strong>\u304c\u4e3b\u6d41\u3067\u3057\u305f\u3002\u521d\u671f\u306eAmazon\u306a\u3069\u304c\u3053\u306e\u4ee3\u8868\u4f8b\u3067\u3059\u3002<\/p>\n<p>\u305d\u306e\u5f8c\u3054\u5b58\u77e5\u306e\u901a\u308aE\u30b3\u30de\u30fc\u30b9\u306f\u4eba\u3005\u306e\u751f\u6d3b\u306b\u6025\u901f\u306b\u6d78\u900f\u3057\u3001\u4eca\u3084<a href=\"https:\/\/scrum.vc\/ja\/2016\/11\/08\/ec-and-amazon\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7c73\u56fd\u5168\u4f53\u306e\u5c0f\u58f2\u306e\u7d0410%\u3092\u5360\u3081\u308b<\/a>\u307e\u3067\u306b\u306a\u308a\u307e\u3057\u305f\u30022020\u5e74\u307e\u3067\u306b\u306f\u3001<a href=\"http:\/\/www.smartinsights.com\/digital-marketing-strategy\/online-retail-sales-growth\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u7d0415%\u307e\u3067\u6210\u9577\u3059\u308b<\/a>\u3068\u3044\u3046\u4e88\u6e2c\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001<strong>2000\u5e74\u4ee3\u5f8c\u534a\u306b\u306a\u308a\u3001\u65b0\u305f\u306b\u52c3\u8208\u3057\u3066\u6765\u305f\u306e\u304c\u300cD2C\u300d\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7<\/strong>\u3067\u3059\u3002<\/p>\n<p>D2C\u306f\u3001<strong>Direct To Consumer\u306e\u7565<\/strong>\u3067\u3001<strong>\u81ea\u3089\u304c\u30e1\u30fc\u30ab\u30fc\u3067\u3042\u308a\u3001\u81ea\u793e\u3067\u4f01\u753b\u3001\u88fd\u9020\u3057\u305f\u5546\u54c1\u3092\u81ea\u793e\u306eEC\u30b5\u30a4\u30c8\u3067\u8ca9\u58f2\u3059\u308b\u30e2\u30c7\u30eb<\/strong>\u3067\u3059\u3002\u6700\u8fd1\u3067\u306f\u4f55\u3082\u306a\u3044\u3068\u3053\u308d\u304b\u3089\u8d77\u696d\u3057\u305f\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u3001\u3044\u304d\u306a\u308a\u81ea\u793e\u88fd\u54c1\u3092\u958b\u767a\u3057\u3001\u8ca9\u58f2\u3059\u308b\u30b1\u30fc\u30b9\u304c\u975e\u5e38\u306b\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300cD2C\u300d\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306e\u6709\u540d\u306a\u4f8b\u3068\u3057\u3066\u306f\u3001<a href=\"https:\/\/bonobos.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bonobos<\/a>(\u7537\u6027\u8863\u6599 \/ 2007\u5e74\u5275\u696d\uff09\u3001<a href=\"https:\/\/www.warbyparker.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Warby Parker<\/a>(\u30e1\u30ac\u30cd \/ 2010\u5e74\u5275\u696d\uff09\u3001<a href=\"https:\/\/www.dollarshaveclub.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dollar Shave Club<\/a>(\u30d2\u30b2\u30bd\u30ea \/ 2011\u5e74\u5275\u696d\uff09\u3001\u00a0<a href=\"https:\/\/casper.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Casper<\/a>(\u30d9\u30c3\u30c9 \/ 2013\u5e74\u5275\u696d\uff09\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8383 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/c70c576f43ff17b5597d02c6c2fe1080-700x487.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-23 5.08.20\" width=\"492\" height=\"342\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c70c576f43ff17b5597d02c6c2fe1080-700x487.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c70c576f43ff17b5597d02c6c2fe1080-250x174.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c70c576f43ff17b5597d02c6c2fe1080-120x83.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c70c576f43ff17b5597d02c6c2fe1080.png 1438w\" sizes=\"(max-width: 492px) 100vw, 492px\" \/><\/p>\n<h5 style=\"text-align: center;\">\u5de6\u4e0a\u304b\u3089\u6642\u8a08\u56de\u308a\u3067\u3001Bonobos\u3001Warby Parker\u3001Dollar Shave Club\u3001Casper\u3002<\/h5>\n<p>\u305d\u308c\u305e\u308c\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u6d0b\u670d\u3001\u30e1\u30ac\u30cd\u3001\u30d2\u30b2\u30bd\u30ea\u3001\u30de\u30c3\u30c8\u30ec\u30b9\u3092\u4f01\u753b\u3001\u88fd\u9020\u3057\u3001\u81ea\u793e\u3067\u7acb\u3061\u4e0a\u3052\u305fEC\u30b5\u30a4\u30c8\u3067\u8ca9\u58f2\u3057\u3066\u3044\u307e\u3059\u3002\u3044\u305a\u308c\u3082\u5275\u696d5\u5e74\u8db3\u3089\u305a\u3067\u3059\u304c\u3001<strong>\u58f2\u4e0a\u898f\u6a21\u306f$100M\u3092\u8d85\u3048\u308b\u307b\u3069\u306b\u6210\u9577<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3061\u306a\u307f\u306b\u30d2\u30b2\u30bd\u30ea\u306eD2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3042\u308bDollar Shave Club\u306f\u3001\u6628\u5e74\u751f\u6d3b\u7528\u54c1\u5927\u624b\u306e<a href=\"http:\/\/fortune.com\/2016\/07\/19\/unilever-buys-dollar-shave-club-for-1-billion\/\" target=\"_blank\" rel=\"noopener noreferrer\">Unilever\u306b$1B\u3068\u3044\u3046\u898f\u6a21\u3067\u8cb7\u53ce<\/a>\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h1>\u300cD2C\u300d\u304c\u6210\u9577\u3059\u308b\u80cc\u666f<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"145\" class=\" size-large wp-image-8386 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/c3c1d3b31b342b1d372ab9a0c5fb8d5f-700x145.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-23 5.13.57\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c3c1d3b31b342b1d372ab9a0c5fb8d5f-700x145.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c3c1d3b31b342b1d372ab9a0c5fb8d5f-250x52.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c3c1d3b31b342b1d372ab9a0c5fb8d5f-120x25.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/c3c1d3b31b342b1d372ab9a0c5fb8d5f.png 1856w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>Scrum\u3067\u3082\u3001\u5973\u6027\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u306e<a href=\"https:\/\/www.letote.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">LeTote<\/a>\u3001\u5973\u6027\u4e0b\u7740\u306e<a href=\"https:\/\/www.thirdlove.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">ThirdLove<\/a>\u3001\u9999\u6c34\u306e<a href=\"https:\/\/www.scentbird.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">ScentBird<\/a>\u306a\u3069\u3001\u7acb\u3061\u4e0a\u3052\u65e9\u3005\u304b\u3089\u81ea\u793e\u306e\u88fd\u54c1\u3092\u6301\u3064D2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306b\u6570\u591a\u304f\u6295\u8cc7\u3092\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u6700\u8fd1\u3067\u306f\u3001\u5148\u8ff0\u306eRockets Of Awesome\u306b\u9650\u3089\u305a\u3001<strong>\u521d\u5e74\u5ea6\u304b\u3089\u5782\u76f4\u7acb\u3061\u4e0a\u3052\u306b\u6210\u529f\u3057\u3001$10M\u5358\u4f4d\u306e\u5e74\u5546\u3092\u5b9f\u73fe\u3059\u308b<\/strong>D2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3092\u3088\u304f\u8033\u306b\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u7c73\u56fd\u3067D2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u7d9a\u3005\u3068\u751f\u307e\u308c\u3001\u6025\u6210\u9577\u3057\u3066\u3044\u308b\u80cc\u666f\u306b\u306f\u4ee5\u4e0b\u306e<strong>3\u3064\u306e\u8981\u56e0<\/strong>\u304c\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<ol>\n<li><strong>[\u9867\u5ba2] \u00a0\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306b\u3088\u308b\u52b9\u7387\u7684\u306a\u9867\u5ba2\u306e\u7372\u5f97<\/strong><\/li>\n<li><strong>[\u88fd\u54c1] \u00a0\u5c0f\u30ed\u30c3\u30c8\u304b\u3089\u5b89\u4fa1\u3067\u767a\u6ce8\u3067\u304d\u308b\u88fd\u9020\u696d\u306e\u5b58\u5728<\/strong><\/li>\n<li><strong>[\u30d6\u30e9\u30f3\u30c9] \u00a0\u65b0\u3057\u3044\u30d6\u30e9\u30f3\u30c9\u3092\u6b32\u3057\u3066\u3044\u308b\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3<\/strong><\/li>\n<\/ol>\n<p><strong>\u4e00\u3064\u76ee\u306f\u300c\u9867\u5ba2\u300d\u306e\u7372\u5f97\u306b\u95a2\u3059\u308b\u5909\u5316<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u5f93\u6765\u306eE\u30b3\u30de\u30fc\u30b9\u306e\u30d3\u30b8\u30cd\u30b9\u3068\u6bd4\u3079\u3066\u3001D2C\u306e\u30e2\u30c7\u30eb\u306f\u81ea\u793e\u88fd\u54c1\u3092\u6301\u3064\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u5f93\u6765\u306e\u30e1\u30fc\u30ab\u30fc\u306a\u3069\u3068\u540c\u69d8\u306e\u5728\u5eab\u306e\u30ea\u30b9\u30af\u3092\u8ca0\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u8cc7\u91d1\u304c\u8c4a\u5bcc\u3067\u306f\u306a\u3044\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3059\u304b\u3089\u3001\u65e9\u304f\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u9867\u5ba2\u3092\u898b\u3064\u3051\u3001\u8ca9\u58f2\u306b\u3064\u306a\u3052\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5168\u304f\u30d6\u30e9\u30f3\u30c9\u306e\u306a\u3044\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u4e00\u6c17\u306b\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3057\u3066\u3044\u308b\u306e\u304c\u3001<strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u5b58\u5728<\/strong>\u3067\u3059\u3002\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u304c\u9577\u3044\u6642\u9593\u6ede\u5728\u3059\u308bFacebook\u3001Instagram\u3001YouTube\u306a\u3069\u3092\u7e26\u6a2a\u7121\u5c3d\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u3092\u7372\u5f97\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8439 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/f6a023885b15113fa0f0e0b679f734b1-700x624.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-24 11.11.15\" width=\"495\" height=\"442\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/f6a023885b15113fa0f0e0b679f734b1-700x624.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/f6a023885b15113fa0f0e0b679f734b1-250x223.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/f6a023885b15113fa0f0e0b679f734b1-120x107.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/f6a023885b15113fa0f0e0b679f734b1.png 920w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/p>\n<p>\u3053\u308c\u306f\u30e1\u30ac\u30cd\u306eWarby Parker\u306e\u4f8b\u3067\u3059\u304c\u3001<strong><a href=\"https:\/\/www.facebook.com\/warbyparker\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a>\u306761\u4e07\u4ef6\u306eLike<\/strong>\u3001<strong><a href=\"https:\/\/www.instagram.com\/warbyparker\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram<\/a>\u3067\u306f30\u4e07\u4eba\u4ee5\u4e0a\u306e\u30d5\u30a9\u30ed\u30fc<\/strong>\u304c\u3044\u307e\u3059\u3002\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u7372\u5f97\u306f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3055\u308c\u305f\u5e83\u544a\u306b\u3088\u308b\u3082\u306e\u304c\u5927\u534a\u3067\u3059\u304c\u3001\u5e97\u8217\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3082\u30d6\u30e9\u30f3\u30c9\u3082\u306a\u3044\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306b\u3068\u3063\u3066\u3001\u3053\u3046\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u975e\u5e38\u306b\u5927\u304d\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001<strong>\u6700\u3082\u30d1\u30ef\u30d5\u30eb\u306a\u306e\u306f\u52d5\u753b\u3001YouTube<\/strong>\u3067\u3059\u3002<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/EjAaPNpUunM\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>D2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306b\u3068\u3063\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u306e\u304c\u300c<strong>Unboxing<\/strong>\u300d\u3068\u547c\u3070\u308c\u308b\u52d5\u753b\u3067\u3059\u3002<\/p>\n<p><strong>E\u30b3\u30de\u30fc\u30b9\u3067\u5c4a\u3044\u305f\u5546\u54c1\u3092\u3001\u7bb1\u3092\u958b\u3051\u3001\u4e00\u3064\u4e00\u3064\u5546\u54c1\u3092\u53d6\u308a\u51fa\u3057\u305d\u306e\u611f\u60f3\u306a\u3069\u3092\u7d39\u4ecb\u3059\u308b\u52d5\u753b<\/strong>\u3067\u3001Warby Parker\u3067\u306f<strong>4\u4e07\u4ef6\u4ee5\u4e0a<\/strong>\u3082\u5b58\u5728\u3057\u307e\u3059\u3002<a href=\"https:\/\/famebit.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Famebit<\/a>\u306e\u3088\u3046\u306aYouTuber\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u6709\u540d\u306aYouTuber\u306b\u6709\u6599\u3067\u4f9d\u983c\u3059\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3057\u3001\u7d39\u4ecb\u8005\u306b\u7279\u5178\u304c\u3042\u308b\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u306a\u3069\u3092\u6d3b\u7528\u3057\u3066\u4e00\u822c\u306e\u6d88\u8cbb\u8005\u304c\u81ea\u767a\u7684\u306bUnboxing\u3092\u3059\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3002\u3053\u306eUnboxing\u3068\u3044\u3046\u30ab\u30c6\u30b4\u30ea\u30fc\u306f\u3059\u3067\u306b\u5de8\u5927\u306b\u306a\u3063\u3066\u304a\u308a\u3001Unboxing\u52d5\u753b\u3067<a href=\"http:\/\/www.theverge.com\/2016\/12\/22\/14031288\/ryan-toys-review-biggest-youngest-youtube-star-millions\" target=\"_blank\" rel=\"noopener noreferrer\">\u6708\u5546$1M\u4ee5\u4e0a\u3068\u3044\u30465\u6b73\uff01\u306eYouTuber<\/a>\u3082\u3044\u307e\u3059\u3002<\/p>\n<p>Unboxing\u52d5\u753b\u306f\u3001YouTuber\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u901a\u3057\u3066\u591a\u304f\u306e\u4eba\u306b\u30ea\u30fc\u30c1\u3092\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001<strong>\u5b9f\u969b\u306b\u3069\u3093\u306a\u5546\u54c1\u304c\u5c4a\u304f\u306e\u304b\u304c\u308f\u304b\u3089\u306a\u3044\u3068\u3044\u3046E\u30b3\u30de\u30fc\u30b9\u306e\u4e0d\u5b89\u3092\u89e3\u6d88\u3059\u308b\u5f79\u5272<\/strong>\u3082\u679c\u305f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.awaytravel.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8451 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/16b6e3b8233008c00ccdac2964757f51-700x384.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-24 13.39.13\" width=\"516\" height=\"283\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/16b6e3b8233008c00ccdac2964757f51-700x384.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/16b6e3b8233008c00ccdac2964757f51-250x137.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/16b6e3b8233008c00ccdac2964757f51-120x66.png 120w\" sizes=\"(max-width: 516px) 100vw, 516px\" \/><\/a><\/p>\n<p>\u3053\u3046\u3057\u305f<strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u6d3b\u7528\u306e\u30ce\u30a6\u30cf\u30a6\u306f\u3069\u3093\u3069\u3093\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u9593\u3067\u5f15\u304d\u7d99\u304c\u308c\u3066\u3044\u307e\u3059<\/strong>\u3002<\/p>\n<p>Warby Parker\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u62c5\u5f53\u3060\u3063\u305f<a href=\"https:\/\/www.linkedin.com\/in\/jenrubio\" target=\"_blank\" rel=\"noopener noreferrer\">Jen Rubio<\/a>\u3068\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u62c5\u5f53\u3060\u3063\u305f<a href=\"https:\/\/www.linkedin.com\/in\/stephaniekorey\/\" target=\"_blank\" rel=\"noopener noreferrer\">Steph Korey<\/a>\u304c\u7acb\u3061\u4e0a\u3052\u305f\u30b9\u30de\u30fc\u30c8\u30c8\u30e9\u30f3\u30af\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7 <a href=\"https:\/\/www.awaytravel.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Away<\/a>\u306f\u3001\u307e\u3060\u5275\u696d\u3057\u3066\u7d04\u4e8c\u5e74\u3067\u3059\u304c\u3001<strong>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u30d5\u30eb\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u88fd\u54c1\u306e\u30c8\u30e9\u30f3\u30af\u30925\u4e07\u500b\u3082\u8ca9\u58f2\u3057\u3001\u3059\u3067\u306b<a href=\"http:\/\/www.forbes.com\/sites\/clareoconnor\/2016\/09\/09\/with-11m-vc-funding-women-behind-cult-luggage-brand-away-open-stores-go-into-travel-accessories\/#5aec21425677\" target=\"_blank\" rel=\"noopener noreferrer\">$10M\u3082\u306e\u58f2\u308a\u4e0a\u3052\u3092\u5b9f\u73fe<\/a><\/strong>\u3057\u3066\u3044\u308b\u305d\u3046\u3067\u3059\u3002\u524d\u8ff0\u306eRockets Of Awesome\u306e\u5275\u696d\u8005\u306f\u3001Warby Parket\u306e\u5143\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u3067\u3059\u3002\u500b\u4eba\u7684\u306b\u306f\u3001\u3053\u306eWarby Parket \u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30de\u30d5\u30a3\u30a2\u306b\u6ce8\u76ee\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u4e8c\u3064\u76ee\u306f\u3001\u300c\u88fd\u54c1\u300d\u306b\u95a2\u3059\u308b\u5909\u5316\u3067\u3059\u3002<\/strong><\/p>\n<p>\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u306e\u4e16\u754c\u3067\u30013D\u30d7\u30ea\u30f3\u30bf\u3001CAD\u306a\u3069<strong>\u300c\u30c4\u30fc\u30eb\u306e\u9032\u5316\u300d<\/strong>\u3001\u305d\u3057\u3066\u88fd\u9020\u696d\u304c\u96c6\u7a4d\u3059\u308b\u6df1\u5733\u306a\u3069\u306e\u300c<strong>\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u306e\u9032\u5316\u300d<\/strong>\u306b\u3088\u308a\u3001<strong>\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3082\u6bd4\u8f03\u7684\u5bb9\u6613\u306b\u81ea\u793e\u306e\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u88fd\u54c1\u304c\u4f5c\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u308b<\/strong>\u306e\u306f\u5468\u77e5\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<p><strong>\u5316\u7ca7\u54c1\u3084\u6d0b\u670d\u306a\u3069\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3067\u3082\u540c\u69d8\u306e\u3053\u3068\u304c\u8d77\u304d\u3066\u3044\u307e\u3059<\/strong>\u3002\u3064\u307e\u308a\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3082\u81ea\u793e\u88fd\u54c1\u3092\u4f5c\u308b\u30cf\u30fc\u30c9\u30eb\u304c\u3050\u3063\u3068\u4e0b\u304c\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.thirdlove.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8443 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/24_7_Classic_Tshirt_1304px_2x_jpg_1000x-700x700.jpg\" alt=\"24_7_Classic_Tshirt_1304px_2x_jpg_1000x\" width=\"354\" height=\"355\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/24_7_Classic_Tshirt_1304px_2x_jpg_1000x-700x700.jpg 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/24_7_Classic_Tshirt_1304px_2x_jpg_1000x-150x150.jpg 150w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/24_7_Classic_Tshirt_1304px_2x_jpg_1000x-250x250.jpg 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/24_7_Classic_Tshirt_1304px_2x_jpg_1000x-120x120.jpg 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/24_7_Classic_Tshirt_1304px_2x_jpg_1000x.jpg 1000w\" sizes=\"(max-width: 354px) 100vw, 354px\" \/><\/a><\/p>\n<p>\u3053\u308c\u306f\u6295\u8cc7\u5148\u306e\u5973\u6027\u4e0b\u7740D2C <a href=\"https:\/\/www.thirdlove.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">ThirdLove<\/a>\u306e<a href=\"https:\/\/www.thirdlove.com\/collections\/bras\" target=\"_blank\" rel=\"noopener noreferrer\">24\/7<\/a>\u3068\u3044\u3046\u30e9\u30a4\u30f3\u306e\u5546\u54c1\u3067\u3059\u3002<\/p>\n<p>\u5f7c\u3089\u306f2013\u5e74\u306e\u5275\u696d\u3067\u3059\u304c\u3001<strong>\u5275\u696d\u5f53\u6642\u304b\u3089\u81ea\u793e\u3067\u88fd\u54c1\u3092\u4f01\u753b\u3001\u88fd\u9020\u3057\u3066\u6025\u6210\u9577<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002\u30a2\u30d1\u30ec\u30eb\u306e\u30d0\u30c3\u30af\u30b0\u30e9\u30a6\u30f3\u30c9\u3092\u6301\u3063\u305f\u4eba\u9593\u306f\u5275\u696d\u30c1\u30fc\u30e0\u306b\u8907\u6570\u3044\u307e\u3059\u304c\u3001\u5b9f\u969b\u306e\u88fd\u9020\u30e9\u30a4\u30f3\u306f\u6d77\u5916\u306e\u7e2b\u88fd\u5de5\u5834\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306e\u88fd\u54c1\u3060\u304b\u3089\u5b89\u304b\u308d\u3046\u60aa\u304b\u308d\u3046\u3067\u306f\u306a\u304f\u3001\u305d\u306e\u5f62\u72b6\u8a18\u61b6\u306e\u7d20\u6750\u3092\u4f7f\u3063\u305f\u67d4\u3089\u304b\u3044\u4e0b\u7740\u306f<a href=\"http:\/\/www.racked.com\/2017\/1\/12\/14161566\/thirdlove-classic-tshirt-bra-memory-foam\" target=\"_blank\" rel=\"noopener noreferrer\">\u69d8\u3005\u306a\u30e1\u30c7\u30a3\u30a2\u3067\u9ad8\u3044\u8a55\u4fa1<\/a>\u3092\u53d7\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u4e2d\u56fd\u3001\u6700\u8fd1\u3060\u3068\u30a4\u30f3\u30c9\u306a\u3069\u4e00\u90e8\u5730\u57df<\/strong>\u306b\u9650\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001<strong>\u81ea\u5206\u305f\u3061\u306e\u4f01\u753b\u3068\u30c7\u30b6\u30a4\u30f3\u304c\u3042\u308c\u3070\u3001\u5c0f\u3055\u306a\u30ed\u30c3\u30c8\u3067\u3042\u3063\u3066\u3082\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u88fd\u54c1\u3092\u4f5c\u308c\u308b\u74b0\u5883\u304c\u3042\u308b<\/strong>\u3068\u3044\u3046\u3053\u3068\u306f\u975e\u5e38\u306b\u5927\u304d\u306a\u8981\u7d20\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305fD2C\u306e\u6700\u5927\u306e\u5f37\u307f\u306f\u3001<strong>\u5c0f\u58f2\u3092\u4ecb\u3055\u305a\u306b\u3001\u76f4\u63a5\u6d88\u8cbb\u8005\u3068\u7e4b\u304c\u308b\u305f\u3081\u3001\u69d8\u3005\u306a\u30c7\u30fc\u30bf\uff08\u55dc\u597d\u3001\u5229\u7528\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u306a\u3069\uff09\u304c\u305f\u307e\u308a\u7d9a\u3051\u308b<\/strong>\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u30d3\u30b8\u30cd\u30b9\u304c\u6210\u9577\u3057\u3066\u3044\u3051\u3070\u3001\u4eca\u5ea6\u306f\u5b9f\u969b\u306e\u8cfc\u8cb7\u3001\u5229\u7528\u72b6\u6cc1\u306e\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u3001<strong>\u30c7\u30fc\u30bf\u304b\u3089\u4e88\u6e2c\u3055\u308c\u308b\u58f2\u308c\u308b\u5546\u54c1\u3092\u58f2\u308c\u308b\u6570\u3060\u3051\u4f5c\u308b\u3068\u3044\u3046\u3053\u3068\u304c\u53ef\u80fd<\/strong>\u306b\u306a\u308a\u307e\u3059\u3002\u6700\u8fd1\u306f\u3001\u5c0f\u30ed\u30c3\u30c8\u306a\u3060\u3051\u3067\u306a\u304f\u3001<strong>\u30aa\u30f3\u30c7\u30de\u30f3\u30c9\u306b\u8fd1\u3044\u5f62\u3067\u88fd\u9020\u304c\u59d4\u8a17\u3067\u304d\u308b\u5de5\u5834\u3082\u5897\u3048\u3066\u3044\u308b<\/strong>\u3068\u805e\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u6700\u5f8c\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u3067\u3059\u3002<\/strong><\/p>\n<p>D2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u3066\u3044\u308b\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30cd\u30a4\u30c6\u30a3\u30d6\u306a\u4e16\u4ee3\u3067\u3082\u3042\u308a\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306a\u3069\u30c7\u30b8\u30bf\u30eb\u306a\u5a92\u4f53\u304b\u3089\u69d8\u3005\u306a\u60c5\u5831\u306b\u63a5\u89e6\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u3046\u3057\u305f\u4e16\u4ee3\u306e\u5f7c\u3089\u306f\u3001\u6d0b\u670d\u3001\u30e1\u30ac\u30cd\u3001\u30d2\u30b2\u30bd\u30ea\u3001\u5bb6\u5177\u306a\u3069\u3082<strong>TV\u6642\u4ee3\u304b\u3089\u3042\u308a\u5f93\u6765\u306e\u5c0f\u58f2\u5e97\u3067\u6271\u308f\u308c\u3066\u3044\u308b\u53e4\u3044\u30d6\u30e9\u30f3\u30c9\u3067\u306f\u306a\u304f\u3001\u4eca\u306e\u6642\u4ee3\u306b\u3042\u3063\u305f\u30c7\u30b8\u30bf\u30eb\u30cd\u30a4\u30c6\u30a3\u30d6\u306a\u30d6\u30e9\u30f3\u30c9\u3092\u6c42\u3081\u3066\u3044\u308b<\/strong>\u3068\u3044\u3046\u306e\u3082\u5927\u304d\u306a\u8981\u56e0\u3067\u3059\u3002<\/p>\n<p>TV\u306a\u3069\u306e\u5e83\u544a\u3092\u99c6\u4f7f\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u3092\u4f5c\u308a\u4e0a\u3052\u305f\u5de8\u5927\u4f01\u696d\u304c\u3001\u4eca\u3082\u5927\u304d\u306a\u30b7\u30a7\u30a2\u3092\u5360\u3081\u3066\u3044\u308b\u30ab\u30c6\u30b4\u30ea\u30fc\u306f\u307e\u3060\u307e\u3060\u3042\u308a\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u30ab\u30c6\u30b4\u30ea\u30fc\u3067\u306f\u3001\u82e5\u3044\u8d77\u696d\u5bb6\u304c\u7acb\u3061\u4e0a\u3052\u305fD2C\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u6838\u306b\u30c7\u30b8\u30bf\u30eb\u6642\u4ee3\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u7bc9\u304d\u6025\u6210\u9577\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u5927\u3044\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<h1>\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u30ea\u30a2\u30eb\u3078\u306e\u9006\u5c55\u958b<\/h1>\n<p>\u3053\u3046\u3057\u3066\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u65b0\u3057\u3044\u30c1\u30e3\u30cd\u30eb\u3067\u8e8d\u9032\u3057\u3066\u3044\u308bD2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3059\u304c\u3001\u3053\u3053\u6570\u5e74\u3055\u3089\u306b\u65b0\u3057\u3044\u30c8\u30ec\u30f3\u30c9\u3082\u751f\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u300c\u30ea\u30a2\u30eb\u3078\u306e\u9006\u6d41\u300d<\/strong>\u3067\u3059\u3002<\/p>\n<p>Amazon\u306b\u3088\u308b\u30ea\u30a2\u30eb\u5e97\u8217 <a href=\"https:\/\/scrum.vc\/ja\/2016\/12\/07\/amazon-go\/\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon Go\u306e\u30cb\u30e5\u30fc\u30b9<\/a>\u304c\u8a18\u61b6\u306b\u65b0\u3057\u3044\u3067\u3059\u304c\u3001<strong>Warby Parker\u3001Bonobos\u306a\u3069\u3082\u3069\u3093\u3069\u3093\u30ea\u30a2\u30eb\u5e97\u8217\u306b\u9032\u51fa<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002\u73fe\u6642\u70b9\u3067\u3001Warby Parker\u304c<a href=\"https:\/\/www.warbyparker.com\/retail\" target=\"_blank\" rel=\"noopener noreferrer\">48\u5e97\u8217<\/a>\u3001Bonobos\u304c<a href=\"https:\/\/bonobos.com\/guideshop\" target=\"_blank\" rel=\"noopener noreferrer\">30\u5e97\u8217<\/a>\u5c55\u958b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5f7c\u3089\u304c\u5b9f\u969b\u306b\u3069\u3093\u306a\u5e97\u8217\u3092\u5c55\u958b\u3057\u3066\u3044\u308b\u306e\u304b\u306f\u3001\u3053\u306eBonobos\u306e\u52d5\u753b\u304c\u308f\u304b\u308a\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/CjVFzMVRi7k\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Bonobos\u3067\u306f\u3001\u30ea\u30a2\u30eb\u5e97\u8217\u306e\u3053\u3068\u3092\u300cGuide Shop\u300d\u3068\u547c\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<p>\u5e97\u8217\u306b\u884c\u304f\u969b\u306f\u3001\u307e\u305a<strong><a href=\"https:\/\/bonobos.com\/guideshop\" target=\"_blank\" rel=\"noopener noreferrer\">\u30b5\u30a4\u30c8<\/a>\u304b\u3089\u4e88\u7d04\u3092\u3059\u308b<\/strong>\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u57fa\u672c\u306f30\u5206\u3001\u3058\u3063\u304f\u308a\u76f8\u8ac7\u3057\u305f\u3044\u5834\u5408\u306f60\u5206\u3001\u304a\u5e97\u3068\u6642\u9593\u3092\u4e88\u7d04\u3092\u3057\u3066\u304b\u3089\u304a\u5e97\u306b\u884c\u304d\u307e\u3059\u3002<a href=\"http:\/\/www.apple.com\/retail\/geniusbar\/\" target=\"_blank\" rel=\"noopener noreferrer\">Apple\u306eGenious Bar<\/a>\u306b\u4f3c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/bonobos.com\/guideshop\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8491 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/4ebeb285b4bc3792f8e5f7618eba056a-700x495.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-25 5.48.03\" width=\"489\" height=\"347\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/4ebeb285b4bc3792f8e5f7618eba056a-700x495.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/4ebeb285b4bc3792f8e5f7618eba056a-250x177.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/4ebeb285b4bc3792f8e5f7618eba056a-120x85.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/4ebeb285b4bc3792f8e5f7618eba056a.png 1542w\" sizes=\"(max-width: 489px) 100vw, 489px\" \/><\/a><\/p>\n<p>\u305d\u3057\u3066\u304a\u5e97\u306b\u884c\u304f\u3068\u3001\u300cBonobos Guide\u300d\u3068\u3044\u3046\u5e97\u54e1\u3055\u3093\u304c\u51fa\u8fce\u3048\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<p>\u5f53\u7136\u306e\u3053\u3068\u306a\u304c\u3089<strong>\u30b5\u30a4\u30c8\u3067\u767b\u9332\u3057\u305f\u60c5\u5831\u3001\u904e\u53bb\u306b\u30b5\u30a4\u30c8\u3067\u8cfc\u5165\u3057\u305f\u6d0b\u670d\u306a\u3069\u306e\u30c7\u30fc\u30bf\u3092\u30bf\u30d6\u30ec\u30c3\u30c8\u3067\u898b\u306a\u304c\u3089<\/strong>\u30aa\u30b9\u30b9\u30e1\u306e\u5546\u54c1\u3092\u4e00\u7dd2\u306b\u63a2\u3057\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-8494 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/01\/53fcdffb22b13907663ac1659248f4cc-700x447.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-01-25 5.51.05\" width=\"454\" height=\"290\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/53fcdffb22b13907663ac1659248f4cc-700x447.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/53fcdffb22b13907663ac1659248f4cc-250x160.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/01\/53fcdffb22b13907663ac1659248f4cc-120x77.png 120w\" sizes=\"(max-width: 454px) 100vw, 454px\" \/><\/p>\n<p>\u5f93\u6765\u306e\u5c0f\u58f2\u3067\u306f\u305d\u306e\u5e97\u3067\u4ee5\u524d\u3069\u3093\u306a\u3082\u306e\u3092\u8cb7\u3063\u3066\u3044\u308b\u306a\u3069\u306f\u95a2\u4fc2\u306a\u304f\u5546\u54c1\u3092\u52e7\u3081\u3089\u308c\u307e\u3059\u304c\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3092\u4e3b\u8ef8\u306b\u3057\u305fD2C\u306e\u30ea\u30a2\u30eb\u5e97\u8217\u3067\u306f\u3001<strong>\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u540c\u69d8\u306e\u4f53\u9a13<\/strong>\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u307e\u3068\u3081\u305fMary Meeker\u306e\u6628\u5e74\u306e\u30ec\u30dd\u30fc\u30c8\u3067\u3001Warby Parker\u306f\u5358\u4f4d\u9762\u7a4d\u5f53\u305f\u308a\u306e\u5c0f\u58f2\u58f2\u4e0a\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u3067<a href=\"https:\/\/scrum.vc\/ja\/2016\/06\/08\/mary-meeker-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\">Apple\u306b\u7d9a\u3044\u30662\u4f4d<\/a>\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<strong>\u5229\u7528\u8005\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u540c\u7b49\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u5b9f\u969b\u306b\u58f2\u308a\u4e0a\u3052\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u304d\u3066\u3044\u308b<\/strong>\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u8001\u8217\u306e\u30d6\u30e9\u30f3\u30c9\u304c\u5927\u304d\u306a\u30b7\u30a7\u30a2\u3092\u5360\u3081\u308b\u5de8\u5927\u696d\u754c\u306b\u3001\u30a8\u30c3\u30b8\u306e\u52b9\u3044\u305f\u81ea\u793e\u88fd\u54c1\u3067\u5207\u308a\u8fbc\u307f\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u30d6\u30e9\u30f3\u30c9\u3092\u7bc9\u304f\u3002\u305d\u3057\u3066\u3001\u305d\u306e\u30c7\u30fc\u30bf\u3068\u30e6\u30fc\u30b6\u3092\u30c6\u30b3\u306b\u3057\u3066\u3001\u30ea\u30a2\u30eb\u3067\u3082\u52dd\u3064\u3002Amazon\u306e\u30ea\u30a2\u30eb\u5e97\u8217\u3001Amazon Go\u306f\u305d\u306e\u7121\u4eba\u5316\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u5f53\u7136\u3053\u3046\u3057\u305f\u767a\u60f3\u306f\u53d6\u308a\u5165\u308c\u3066\u304f\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<p><strong>E\u30b3\u30de\u30fc\u30b9\u3068\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u5927\u304d\u304f\u666e\u53ca\u3057\u305f\u4eca\u306e\u6642\u4ee3\u306b\u3001\u3053\u3046\u3057\u305fD2C\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u307e\u3060\u307e\u3060\u5897\u3048\u308b\u3068\u601d\u3044\u307e\u3059\u3002<\/strong><\/p>\n<p><strong>\u6ce8\u76ee\u3057\u3066\u304a\u3044\u3066\u640d\u306f\u306a\u3044\u30c8\u30ec\u30f3\u30c9\u3067\u3059\u3002<\/strong><\/p>\n<p>\u305d\u3057\u3066\u6700\u5f8c\u306bPR\u3067\u3059\u3002D2C\u3082\u542b\u3081\u305f\u30ea\u30c6\u30fc\u30eb\u306e\u65b0\u3057\u3044\u30c8\u30ec\u30f3\u30c9\u306b\u95a2\u3057\u3066\u307e\u3068\u3081\u305f\u30ec\u30dd\u30fc\u30c8\u3092\u4eca\u6708\u30ea\u30ea\u30fc\u30b9\u3057\u307e\u3059\u3002\u3054\u8208\u5473\u3042\u308b\u65b9\u306f\u662f\u975e\u3053\u3061\u3089\u2193\u3082\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/scrum.vc\/ja\/2016\/12\/15\/press-release-2016-12-15\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e97\u8217\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u3001E\u30b3\u30de\u30fc\u30b9\u95a2\u9023\u306e250\u793e\u3092\u7db2\u7f85\u300c\u30ea\u30c6\u30fc\u30eb\u95a2\u9023\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u30ec\u30dd\u30fc\u30c8\u300d\u4e88\u7d04\u53d7\u4ed8\u958b\u59cb<\/a><\/p>\n<p><a href=\"https:\/\/scrum.vc\/ja\/2016\/12\/15\/press-release-2016-12-15\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7884 \" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2016\/12\/9c78f449ca92a9768996cc9e562a8075-700x511.png\" alt=\"%e3%82%b9%e3%82%af%e3%83%aa%e3%83%bc%e3%83%b3%e3%82%b7%e3%83%a7%e3%83%83%e3%83%88-2016-12-29-6-35-06\" width=\"400\" height=\"292\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2016\/12\/9c78f449ca92a9768996cc9e562a8075-700x511.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2016\/12\/9c78f449ca92a9768996cc9e562a8075-250x182.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2016\/12\/9c78f449ca92a9768996cc9e562a8075-120x88.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2016\/12\/9c78f449ca92a9768996cc9e562a8075.png 1472w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u65e5\u306f\u3001\u4e45\u3057\u3076\u308a\u306b\u300c\u65e5\u672c\u4eba\u306e\u77e5\u3089\u306a\u3044\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u300d\u30b7\u30ea\u30fc\u30ba\u3092\u66f8\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002 \u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3067\u306f\u5e38\u8b58\u3060\u3051\u3069\u3001\u65e5\u672c\u306b\u306f\u307e\u3060\u6765\u3066\u3044\u306a\u3044\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u4e0d\u5b9a\u671f\u3067\u66f8\u3044\u3066\u3044\u308b\u30b7\u30ea\u30fc\u30ba\u3067\u3059\u3002\u904e\u53bb\u306b\u306f\u3053\u3093\u306a\u30dd\u30b9\u30c8\u3092\u66f8\u3044\u3066\u3044\u307e\u3059\u3002 \u30d7\u30ed\u30b9\u30dd\u30fc\u30c4\u9078\u624b\u304c\u30a8\u30f3\u30b8\u30a7\u30eb\u6295\u8cc7\u5bb6\u306b\u300c\u306a\u308c\u308b\u300d\u7406\u7531 \u5275\u696d\u304b\u3089\u30d5\u30a3\u30e9\u30f3\u30bd\u30ed\u30d5\u30a3\u30fc\u306b\u53d6\u308a\u7d44\u3080Salesforce San Francisco\u306b\u51fa\u73fe\u3057\u305f\u300c\u672c\u5f53\u306e\u30ed\u30dc\u30c3\u30c8\u30ec\u30b9\u30c8\u30e9\u30f3\u300d \u7c73\u56fd\u653f\u5e9c\u306b\u306f\u300cCTO\u300d\u304c\u3044\u308b\u30023\u4ee3\u76ee\u306f\u5143Google\u5e79\u90e8 \u5927\u4f01\u696d\u306e\u5909\u9769\u306e\u9375\u3092\u63e1\u308b\u300c\u30cd\u30c3\u30c8\u7cfb\u793e\u5916\u53d6\u7de0\u5f79\u300d CIA\u304c\u904b\u55b6\u3059\u308bVC\u300cIn-Q-Tel\u300d \u5148\u65e5\u3001\u300c\u6025\u6210\u9577\u306e\u300c\u5b50\u4f9b\u670d\u306e\u5b9a\u671f\u8cfc\u5165\u300d\u30b5\u30fc\u30d3\u30b9\u3000\u5275\u696d\u534a\u5e74\u306723\u5104\u5186\u3092\u8abf\u9054\u300d\u3068\u3044\u3046\u8a18\u4e8b\u304cNewspicks\u3067\u30d4\u30c3\u30af\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002 \u3053\u306e\u8a18\u4e8b\u3067\u53d6\u308a\u4e0a\u3052\u3089\u308c\u3066\u3044\u308bRockets Of Awesome\u306f\u3001\u30e1\u30ac\u30cdEC\u3067\u6025\u6210\u9577\u3057\u3066\u3044\u308bWarby Parker\u306e\u5275\u696d\u8005\u517cCEO\u306eNeil Blumenthal\u306e\u5965\u3055\u3093\u3067\u3042\u308a\u8d77\u696d\u5bb6\u306eRachel Blumenthal\u304c\u7acb\u3061\u4e0a\u3052\u305f\u65b0\u3057\u3044\u5b50\u4f9b\u670d\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3059\u3002 NewsPicks\u3067\u306e\u30b3\u30e1\u30f3\u30c8\u3092\u898b\u308b\u3068\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3001\u30ec\u30f3\u30bf\u30eb\u3068\u3044\u3046\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u30a2\u30f3\u30b0\u30eb\u304b\u3089\u3084\u3084\u60b2\u89b3\u7684\u306a\u3082\u306e\u304c\u591a\u304b\u3063\u305f\u306e\u3067\u3059\u304c\u3001\u79c1\u306f\u30c1\u30fc\u30e0\u306e\u7d4c\u6b74\u3084\u5f7c\u3089\u306eD2C\u3092\u6838\u3068\u3057\u305f\u4e8b\u696d\u30e2\u30c7\u30eb\u306b\u306f\u5927\u3044\u306b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002 Scrum\u3067\u3082\u3001\u30d5\u30a1\u30f3\u30c9\u7acb\u3061\u4e0a\u3052\u306e2013\u5e74\u304b\u3089\u6ce8\u76ee\u3057\u6295\u8cc7\u3092\u3057\u3066\u6765\u3066\u3044\u308b\u300cD2C\u300d\u3068\u3044\u3046\u30ea\u30c6\u30fc\u30eb\u30d3\u30b8\u30cd\u30b9\u306e\u5927\u304d\u306a\u6f6e\u6d41\u306b\u3064\u3044\u3066\u3001\u305d\u306e\u4ee3\u8868\u4f8b\u3001\u6ce8\u76ee\u3059\u3079\u304d\u7406\u7531\u306b\u3064\u3044\u3066\u307e\u3068\u3081\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002 \u5927\u304d\u304f\u4f38\u3073\u308b\u300cD2C\u300d\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7 E\u30b3\u30de\u30fc\u30b9\u306f\u300190\u5e74\u4ee3\u306b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u304c\u666e\u53ca\u3092\u3057\u3066\u304f\u308b\u4e2d\u3067\u3001\u5e97\u8217\u3084\u5e97\u54e1\u3092\u5fc5\u8981\u3068\u3059\u308b\u5f93\u6765\u578b\u306e\u5c0f\u58f2\u5e97\u3068\u6bd4\u8f03\u3057\u3066\u3001\u305d\u308c\u3089\u3092\u5fc5\u8981\u3068\u3057\u306a\u3044\u5727\u5012\u7684\u306b\u5b89\u4fa1\u306a\u65b0\u3057\u3044\u6d41\u901a\u30c1\u30e3\u30cd\u30eb\u3068\u3057\u3066\u6ce8\u76ee\u3092\u96c6\u3081\u307e\u3057\u305f\u3002 \u3053\u306e\u9803\u306eE\u30b3\u30de\u30fc\u30b9\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306f\u3001\u88fd\u54c1\u3092\u4f5c\u308b\u30e1\u30fc\u30ab\u30fc\u304c\u3044\u3066\u3001\u305d\u306e\u5546\u54c1\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8ca9\u58f2\u3059\u308b\u3053\u3068\u3067\u624b\u6570\u6599\u306a\u3069\u3067\u5132\u3051\u308b\u3068\u3044\u3046\u30e2\u30c7\u30eb\u304c\u4e3b\u6d41\u3067\u3057\u305f\u3002\u521d\u671f\u306eAmazon\u306a\u3069\u304c\u3053\u306e\u4ee3\u8868\u4f8b\u3067\u3059\u3002 \u305d\u306e\u5f8c\u3054\u5b58\u77e5\u306e\u901a\u308aE\u30b3\u30de\u30fc\u30b9\u306f\u4eba\u3005\u306e\u751f\u6d3b\u306b\u6025\u901f\u306b\u6d78\u900f\u3057\u3001\u4eca\u3084\u7c73\u56fd\u5168\u4f53\u306e\u5c0f\u58f2\u306e\u7d0410%\u3092\u5360\u3081\u308b\u307e\u3067\u306b\u306a\u308a\u307e\u3057\u305f\u30022020\u5e74\u307e\u3067\u306b\u306f\u3001\u7d0415%\u307e\u3067\u6210\u9577\u3059\u308b\u3068\u3044\u3046\u4e88\u6e2c\u3082\u3042\u308a\u307e\u3059\u3002 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