{"id":11746,"date":"2017-10-05T13:00:22","date_gmt":"2017-10-05T20:00:22","guid":{"rendered":"https:\/\/scrum.vc\/?p=11746"},"modified":"2019-08-05T14:34:53","modified_gmt":"2019-08-05T21:34:53","slug":"walmart-nestle","status":"publish","type":"post","link":"https:\/\/scrum.vc\/ja\/2017\/10\/05\/walmart-nestle\/","title":{"rendered":"\u6d88\u8cbb\u8005\u3068\u306e\u300c\u8ddd\u96e2\u3092\u7e2e\u3081\u308b\u300d\u5c0f\u58f2\u305d\u3057\u3066\u30d6\u30e9\u30f3\u30c9\uff1aWalmart, IKEA, Nestle, Levis\u306e\u4e8b\u4f8b\u304b\u3089"},"content":{"rendered":"<p>\u5148\u6708\u306e<a href=\"https:\/\/www.cnbc.com\/2017\/09\/18\/toys-r-us-files-for-chapter-11-bankruptcy.html\" target=\"_blank\" rel=\"noopener noreferrer\">\u30c8\u30a4\u30b6\u3089\u30b9\u304c\u5012\u7523\u3057\u305f<\/a>\u3068\u3044\u3046\u30cb\u30e5\u30fc\u30b9\u3092\u805e\u3044\u3066\u3082\u5168\u304f\u9a5a\u304b\u306a\u3044\u307b\u3069\u3001\u7c73\u56fd\u3067\u306f\u4eca\u5e74\u5c0f\u58f2\u30c1\u30a7\u30fc\u30f3\u306e\u5012\u7523\u3001\u5e97\u8217\u9589\u9396\u304c<a href=\"https:\/\/qz.com\/967055\/us-retailers-are-on-pace-to-close-more-stores-in-2017-than-in-the-2008-great-recession-m-bebe\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u76f8\u6b21\u3044\u3067\u3044\u307e\u3059<\/a>\u3002<\/p>\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u300cAmazon\u304c\u3059\u3054\u3044\u304b\u3089\u30ea\u30a2\u30eb\u5e97\u8217\u306f\u3082\u3046\u3060\u3081\u300d\u3068\u3044\u3046\u30b7\u30f3\u30d7\u30eb\u306a\u69cb\u56f3\u3067\u306f\u306a\u304f\u3001<strong>\u5c0f\u58f2\u3001\u305d\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u306e\u4e2d\u3067\u3082\u6b21\u3005\u3068\u65b0\u3057\u3044\u3001\u9762\u767d\u3044\u53d6\u308a\u7d44\u307f\u304c\u51fa\u59cb\u3081\u3066\u3044\u307e\u3059<\/strong>\u3002<\/p>\n<p>\u6700\u8fd1\u306e\u5c0f\u58f2\u3001\u30d6\u30e9\u30f3\u30c9\u306e<strong>\u65b0\u3057\u3044\u30c8\u30ec\u30f3\u30c9\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u3001\u300c\u3044\u304b\u306b\u6d88\u8cbb\u8005\u3068\u306e\u8ddd\u96e2\u3092\u7e2e\u3081\u308b\u304b\u300d<\/strong>\u3002<\/p>\n<p>\u4eca\u56de\u306e\u30dd\u30b9\u30c8\u3067\u306f\u3001\u5c0f\u58f2\u3092\u4ee3\u8868\u3057\u3066Walmart\u3068IKEA\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u4ee3\u8868\u3057\u3066Nestle\u3068Levis\u306e\u300c\u6d88\u8cbb\u8005\u3068\u306e\u8ddd\u96e2\u3092\u7e2e\u3081\u308b\u300d\u53d6\u308a\u7d44\u307f\u3092\u307e\u3068\u3081\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h1>\u2460\u300c\u51b7\u8535\u5eab\u307e\u3067\u8377\u7269\u3092\u5c4a\u3051\u308b\u300dWalmart<\/h1>\n<p>\u4e8c\u5e74\u524d\u306b\u3064\u3044\u306bAmazon\u306b\u6642\u4fa1\u7dcf\u984d\u304c\u629c\u304b\u308c\u305f\u3068\u601d\u3063\u305f\u3089\u3001\u4eca\u5e74\u306b\u5165\u308a\u4e00\u6c17\u306b\u305d\u306e\u5dee\u304c<a href=\"https:\/\/www.cnbc.com\/2017\/04\/05\/amazon-worth-twice-wal-mart.html\" target=\"_blank\" rel=\"noopener noreferrer\">\u4e8c\u500d\u307e\u3067\u958b\u3044\u3066\u3057\u307e\u3063\u305f<\/a>\u4e16\u754c\u6700\u5927\u306e\u5c0f\u58f2\u696d\u3001Walmart\u3002<\/p>\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u5148\u6708<a href=\"https:\/\/www.nytimes.com\/2017\/08\/23\/technology\/google-walmart-e-commerce-partnership.html\" target=\"_blank\" rel=\"noopener noreferrer\">Google Home\u3068\u306e\u63d0\u643a<\/a>\u3092\u767a\u8868\u3059\u308b\u306a\u3069\u3001\u8ca0\u3051\u305a\u3068\u65b0\u3057\u3044\u65bd\u7b56\u3092\u3069\u3093\u3069\u3093\u7e70\u308a\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5148\u65e5\u65b0\u305f\u306b<a href=\"https:\/\/techcrunch.com\/2017\/09\/21\/walmart-partners-with-smart-lock-maker-august-to-test-in-home-delivery-of-packages-and-groceries\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u767a\u8868<\/a>\u3057\u305f\u306e\u306f\u3001\u30b9\u30de\u30fc\u30c8\u30ed\u30c3\u30af\u306e<a href=\"http:\/\/august.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">August<\/a>\u3068\u7d44\u3093\u3067\u3001<strong>\u8377\u7269\u3092\u7384\u95a2\u3067\u306f\u306a\u304f\u3001\u81ea\u5b85\u306e\u4e2d\u3001\u51b7\u8535\u5eab\u307e\u3067\u5c4a\u3051\u3066\u3082\u3089\u3048\u308b\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9<\/strong>\u3067\u3059\u3002<\/p>\n<p style=\"text-align: left;\">\u307e\u305a\u306f\u52d5\u753b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/8bOuVjbcTgs\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>\u307e\u3060\u8a66\u9a13\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u304c\u3001\u81ea\u5b85\u306bAugust\u793e\u306e\u30b9\u30de\u30fc\u30c8\u30ed\u30c3\u30af\u304c\u8a2d\u7f6e\u3055\u308c\u3066\u3044\u308c\u3070\u3001Walmart\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3067\u6ce8\u6587\u3092\u3059\u308b\u969b\u306b\u3001\u300c\u51b7\u8535\u5eab\u306b\u5165\u308c\u3066\u3082\u3089\u3046\u300d\u3068\u3044\u3046\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u9078\u3079\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u914d\u9054\u54e1\u306b\u306fAugust\u306e\u30ef\u30f3\u30bf\u30a4\u30e0\u306e\u30ad\u30fc\u304c\u9001\u3089\u308c\u3001\u914d\u9054\u54e1\u304c\u81ea\u3089\u305d\u306e\u30ad\u30fc\u3067\u81ea\u5b85\u306b\u5165\u308a\u3001\u7384\u95a2\u3067\u306f\u306a\u304f\u3001\u51b7\u8535\u5eab\u306e\u4e2d\u306b\u5546\u54c1\u3092\u5165\u308c\u3066\u304a\u3044\u3066\u304f\u308c\u308b\u3068\u3044\u3046\u4ed5\u7d44\u307f<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u540c\u69d8\u306e\u53d6\u308a\u7d44\u307f\u3068\u3057\u3066\u306f\u3001Amazon\u304c\u30c6\u30b9\u30c8\u3092\u3057\u3066\u3044\u308b\u300c<a href=\"https:\/\/www.nbcnews.com\/business\/autos\/amazon-testing-delivery-your-car-trunk-n346886\" target=\"_blank\" rel=\"noopener noreferrer\">\u8eca\u306e\u30c8\u30e9\u30f3\u30af\u306b\u5546\u54c1\u3092\u5c4a\u3051\u308b<\/a>\u300d\u3068\u3044\u3046\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u304c\u3001Walmart\u306e\u65b9\u304c\u5bb6\u306e\u4e2d\u307e\u3067\u5165\u308b\u3068\u3044\u3046\u610f\u5473\u3067\u306f\u3055\u3089\u306b\u4e00\u6b69\u8e0f\u307f\u8fbc\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<p>\u500b\u4eba\u7684\u306b\u306f\u304b\u306a\u308a\u9762\u767d\u3044\u3068\u601d\u3044\u307e\u3059\u304c\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3084\u76d7\u96e3\u306a\u3069\u306e\u61f8\u5ff5\u3082\u5f53\u7136\u3042\u308a\u3001\u6d88\u8cbb\u8005\u306b\u3069\u3046\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u306e\u304b\u30c6\u30b9\u30c8\u7d50\u679c\u304c\u697d\u3057\u307f\u3067\u3059\u3002<\/p>\n<p>\u30e9\u30a4\u30d0\u30eb\u306eAmazon\u306f\u30011\u6708\u306eCES\u3067\u5bb6\u96fb\u30e1\u30fc\u30ab\u30fc\u306eLG\u3068\u7d44\u3093\u3067\u3001Alexa\u304c\u7d44\u307f\u8fbc\u307e\u308c\u305f<strong>\u300c<a href=\"https:\/\/scrum.vc\/ja\/2017\/01\/09\/ces-2017\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u98df\u6750\u304c\u5c4a\u304f\u51b7\u8535\u5eab<\/a>\u300d<\/strong>\u3092\u767a\u8868\u3057\u3066\u3044\u307e\u3059\u304c\u3001Walmart\u306b\u306f\u3001\u3053\u306e\u30b5\u30fc\u30d3\u30b9\u3068Google\u3068\u306e\u63d0\u643a\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3001\u5c06\u6765<strong>\u300c\u51b7\u8535\u5eab\u306b\u8a71\u3057\u304b\u3051\u308b\u3068\u3044\u3064\u306e\u9593\u306b\u304b\u51b7\u8535\u5eab\u306b\u98df\u6750\u304c\u5165\u3063\u3066\u3044\u308b\u51b7\u8535\u5eab\u300d<\/strong>\u3092\u30ea\u30ea\u30fc\u30b9\u3057\u3066\u6b32\u3057\u3044\u306a\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<h1>\u2461 \u300c\u5bb6\u5177\u3092\u7d44\u307f\u7acb\u3066\u308b\u300dIKEA<\/h1>\n<p>\u4e8c\u3064\u76ee\u306fIKEA\u3067\u3059\u3002<\/p>\n<p>\u65e5\u672c\u3067\u3082\u304a\u306a\u3058\u307f\u306e\u7d44\u307f\u7acb\u3066\u5bb6\u5177\u306eIKEA\u3067\u3059\u304c\u3001\u5148\u65e5<strong>\u300c\u4f55\u3067\u3082\u5c4b\u30a2\u30d7\u30ea\u300d\u306e<a href=\"https:\/\/techcrunch.com\/2017\/09\/28\/ikea-buys-taskrabbit\/\" target=\"_blank\" rel=\"noopener noreferrer\">TaskRabbit\u3092\u8cb7\u53ce<\/a>\u3057\u307e\u3057\u305f<\/strong>\u3002<a href=\"https:\/\/www.crunchbase.com\/organization\/ikea-systems#\/entity\" target=\"_blank\" rel=\"noopener noreferrer\">Crunchbase<\/a>\u306a\u3069\u3092\u898b\u308b\u9650\u308a\u3067\u306f\u3001IKEA\u306f\u3053\u308c\u307e\u3067\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u6295\u8cc7\u3084M&amp;A\u3092\u884c\u3063\u3066\u304a\u3089\u305a\u3001\u3053\u308c\u304c<strong>\u521d\u3081\u3066\u306e\u30c6\u30c3\u30af\u7cfb\u306eM&amp;A<\/strong>\u306e\u3088\u3046\u3067\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-11869 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/10\/eff2a6cb8ea20df7b310705decdf2a56-700x400.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-10-04 6.14.42\" width=\"509\" height=\"291\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/eff2a6cb8ea20df7b310705decdf2a56-700x400.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/eff2a6cb8ea20df7b310705decdf2a56-250x143.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/eff2a6cb8ea20df7b310705decdf2a56-120x68.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/eff2a6cb8ea20df7b310705decdf2a56.png 1244w\" sizes=\"(max-width: 509px) 100vw, 509px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>TaskRabbit\u306f\u3001\u79c1\u3082\u65e5\u5e38\u7684\u306b\u4f7f\u3063\u3066\u3044\u307e\u3059\u304c\u3001<strong>\u5bb6\u5177\u306e\u7d44\u307f\u7acb\u3066\u3001\u5ead\u306e\u624b\u5165\u308c\u3001\u6383\u9664\u3001\u5f15\u3063\u8d8a\u3057\u624b\u4f1d\u3044\u3001\u8cb7\u3044\u7269\u306a\u3069\u3061\u3087\u3063\u3068\u3057\u305f\u5bb6\u4e8b\u306e\u624b\u4f1d\u3044\u3092\u983c\u3081\u308b\u300c\u4f55\u3067\u3082\u5c4b\u300d\u30a2\u30d7\u30ea<\/strong>\u3067\u3059\u3002\u300c\u65b0\u3057\u304f\u3067\u304d\u305f\u30e9\u30fc\u30e1\u30f3\u5c4b\u306e\u884c\u5217\u306b\u4ee3\u308f\u308a\u306b\u4e26\u3093\u3067\u3082\u3089\u3046\u300d\u306a\u3093\u3066\u3044\u3046\u4f7f\u3044\u65b9\u3082\u610f\u5916\u3068\u30dd\u30d4\u30e5\u30e9\u30fc\u3067\u3059\u3002<\/p>\n<p>TaskRabbit\u306f\u30012008\u5e74\u5275\u696d\u3068\u3044\u3046\u8001\u8217\u3067\u3001\u931a\u3005\u305f\u308bVC\u304b\u3089<a href=\"https:\/\/www.crunchbase.com\/organization\/taskrabbit#\/entity\" target=\"_blank\" rel=\"noopener noreferrer\">$37M\u4ee5\u4e0a\u8abf\u9054<\/a>\u3092\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u5358\u4f53\u3067\u306f\u6210\u9577\u306b\u82e6\u3057\u3093\u3067\u304a\u308a\u3001\u58f2\u5374\u5148\u3092\u9577\u3044\u3053\u3068\u63a2\u3057\u3066\u3044\u308b\u3068\u5642\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u4e00\u65b9\u306eIKEA\u3068\u3057\u3066\u306f\u3001\u30e9\u30a4\u30d0\u30eb\u306eAmazon\u304c\u3064\u3044\u306b\u5bb6\u5177\u5206\u91ce\u306b\u3082\u529b\u3092\u5165\u308c\u521d\u3081\u3066\u304a\u308a\u3001&#8221;Home Service&#8221;\u3068\u3044\u3046\u30d6\u30e9\u30f3\u30c9\u3067\u300c<a href=\"https:\/\/www.amazon.com\/Amazon-Home-Services\/b?ie=UTF8&amp;node=10192820011\" target=\"_blank\" rel=\"noopener noreferrer\">\u7d44\u307f\u7acb\u3066\u30b5\u30fc\u30d3\u30b9\u3064\u304d\u30b3\u30de\u30fc\u30b9<\/a>\u300d\u3092\u731b\u70c8\u306b\u30d7\u30c3\u30b7\u30e5\u3092\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u3042\u3063\u3066\u3001\u300c<strong>\u5b89\u3044\u7d44\u307f\u7acb\u3066\u5bb6\u5177\u3092\u58f2\u308b\u300d\u3068\u3044\u3046\u3068\u3053\u308d\u304b\u3089\u4e00\u6b69\u8e0f\u307f\u8fbc\u3093\u3067\u3001\u300c\u5b89\u304f\u3066\u7c21\u5358\u306b\u5bb6\u5177\u304c\u5bb6\u306b\u8a2d\u7f6e\u3067\u304d\u308b\u300d\u3068\u3044\u3046\u3068\u3053\u308d\u307e\u3067\u3044\u304f\u5fc5\u8981\u304c\u3042\u3063\u305f<\/strong>\u3068\u3044\u3046\u3053\u3068\u3060\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u8fba\u306e\u5148\u99c6\u8005\u3068\u3057\u3066\u306f\u3001Apple\u3067Apple Store\u306e\u7acb\u3061\u4e0a\u3052\u3092\u6307\u63ee\u3057\u305f<a href=\"https:\/\/www.crunchbase.com\/person\/ron-johnson-4#\/entity\" target=\"_blank\" rel=\"noopener noreferrer\">Ron Johnson<\/a>\u304c\u7acb\u3061\u4e0a\u3052\u305f<a href=\"https:\/\/www.enjoy.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Enjoy Technology<\/a>\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u304c\u3001<strong>\u5358\u306a\u308b\u5c0f\u58f2\u3001\u30b3\u30de\u30fc\u30b9\u304b\u3089\u3001\u300c\u30b3\u30de\u30fc\u30b9\u300d\uff0b\u300c\u30b5\u30fc\u30d3\u30b9\u300d\u3068\u3044\u3046\u3068\u3053\u308d\u3092\u76ee\u6307\u3059\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u3055\u3089\u306b\u5897\u3048\u3066\u3044\u304f\u3068\u601d\u308f\u308c\u307e\u3059<\/strong>\u3002<\/p>\n<p>\u4f59\u8ac7\u3067\u3059\u304c\u3001Apple\u306eARKit\u5411\u3051\u306eIKEA\u306e\u300cAR\u30a2\u30d7\u30ea\u300d<a href=\"https:\/\/itunes.apple.com\/us\/app\/ikea-place\/id1279244498?mt=8\" target=\"_blank\" rel=\"noopener noreferrer\">IKEA Place<\/a>\u306f\u306a\u304b\u306a\u304b\u3088\u304f\u3067\u304d\u3066\u3044\u308b\u306e\u3067\u3001\u307e\u3060\u306e\u65b9\u306f\u305c\u3072\u304a\u8a66\u3057\u304f\u3060\u3055\u3044\u3002\u300c\u3053\u3053\u306b\u30bd\u30d5\u30a1\u6b32\u3057\u3044\u3088\u306d\uff1f\u300d\u2192 IKEA Place\u3067\u5b9f\u969b\u306b\u7f6e\u3044\u3066\u898b\u308b \u2192 \u30e2\u30d0\u30a4\u30eb\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3001\u3068\u3044\u3046\u6d41\u308c\u306f\u78ba\u5b9f\u306b\u5e83\u304c\u308a\u307e\u3059\u306d\u3002<\/p>\n<h1>\u2462\u300cCPG\u306eD2C\u5316\u300dNestle<\/h1>\n<p>\u4e09\u3064\u76ee\u306f\u3001Nestle\u3067\u3059\u3002<\/p>\n<p>\u30b3\u30fc\u30d2\u30fc\u3092\u542b\u3080CPG\uff08Consumer Packaged Goods\uff09\u30d6\u30e9\u30f3\u30c9\u306e\u30b3\u30f3\u30b0\u30ed\u30de\u30ea\u30c3\u30c8\u306eNestle\u3067\u3059\u304c\u3001\u6700\u8fd1\u65e5\u672c\u306b\u3082\u9032\u51fa\u3092\u3057\u59cb\u3081\u305f\u30b3\u30fc\u30d2\u30fc\u30c1\u30a7\u30fc\u30f3 <a href=\"http:\/\/time.com\/4942170\/blue-bottle-coffee-nestle-stock\/\" target=\"_blank\" rel=\"noopener noreferrer\">Blue Bottle\u3092\u5148\u6708\u8cb7\u53ce<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-11748 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/09\/shutterstock_703783750-700x467.jpg\" alt=\"shutterstock_703783750\" width=\"527\" height=\"351\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/09\/shutterstock_703783750-700x467.jpg 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/09\/shutterstock_703783750-250x167.jpg 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/09\/shutterstock_703783750-120x80.jpg 120w\" sizes=\"(max-width: 527px) 100vw, 527px\" \/><\/p>\n<p>Blue Bottle\u306f\u3001\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3067\u59cb\u307e\u3063\u305f\u30b5\u30fc\u30c9\u30a6\u30a7\u30fc\u30d6\u30b3\u30fc\u30d2\u30fc\u306e\u8d70\u308a\u3067\u3001Google Ventures\u306a\u3069\u591a\u304f\u306e\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fcVC\u304b\u3089\u306e\u51fa\u8cc7\u3092\u53d7\u3051\u3066\u3044\u307e\u3057\u305f\uff08<a href=\"https:\/\/www.crunchbase.com\/organization\/blue-bottle-coffee#\/entity\" target=\"_blank\" rel=\"noopener noreferrer\">Crunchbase<\/a>\uff09\u3002<\/p>\n<p>\u3053\u306e\u30cb\u30e5\u30fc\u30b9\u306f\u3001\u300c<a href=\"http:\/\/fortune.com\/2017\/09\/15\/nestle-blue-bottle-reactions\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e73\u51e1\u306a\u30d6\u30e9\u30f3\u30c9\u304c\u3068\u3093\u304c\u3063\u305f\u30b5\u30fc\u30c9\u30a6\u30a7\u30fc\u30d6\u3092\u8cb7\u53ce\u3057\u305f<\/a>\u300d\u3068\u3044\u3046\u5207\u308a\u53e3\u3067\u5927\u304d\u306a\u8a71\u984c\u3068\u306a\u308a\u307e\u3057\u305f\u304c\u3001\u79c1\u306f<strong>\u300cCPG\u306b\u3088\u308bD2C\u5316\u300d\u306e\u6d41\u308c\u306e\u4e00\u3064<\/strong>\u3068\u6349\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5c11\u3057\u8a71\u304c\u98db\u3073\u307e\u3059\u304c\u3001\u5e74\u672b\u3064\u3044\u306b<a href=\"http:\/\/jp.techcrunch.com\/2017\/10\/02\/amazon-echo-will-come-to-japan-in-2017\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u65e5\u672c\u3067\u3082\u30ea\u30ea\u30fc\u30b9\u304c\u767a\u8868<\/a>\u3055\u308c\u305f\u3001Amazon\u306eAI\u30b9\u30d4\u30fc\u30ab\u30fc <strong>Amazon Echo\u306e\u666e\u53ca\u3067\u5f71\u97ff\u3092\u53d7\u3051\u308b\u306e\u306f\u3069\u306e\u696d\u754c\u3067\u3057\u3087\u3046\u304b\uff1f<\/strong><\/p>\n<p>\u3082\u3061\u308d\u3093\u3001\u5bb6\u96fb\u696d\u754c\u3001\u97f3\u697d\u696d\u754c\u3001\u306a\u3069\u306a\u3069\u305f\u304f\u3055\u3093\u3042\u308b\u306e\u3067\u3059\u304c\u3001<strong>\u5c0f\u58f2\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u3082\u5927\u304d\u306a\u5730\u6bbb\u5909\u52d5\u3092\u53ca\u307c\u3057\u307e\u3059<\/strong>\u3002<\/p>\n<p>Amazon Echo\u306e\u5229\u7528\u30b7\u30fc\u30f3\u3092\u8aac\u660e\u3057\u305f\u52d5\u753b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/64AxcF6ksxI\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>1:36\u304f\u3089\u3044\u304b\u3089\u3001\u30aa\u30e0\u30c4\u3092\u6ce8\u6587\u3059\u308b\u30b7\u30fc\u30f3\u304c\u51fa\u3066\u304d\u307e\u3059\u3002<\/p>\n<blockquote><p>\u304a\u7236\u3055\u3093\u00a0 \u00a0 <em>&#8221; Alexa, re-order the diapers? &#8221; <\/em><em> \uff08\u30a2\u30ec\u30af\u30b5\u3001\u30aa\u30e0\u30c4\u518d\u6ce8\u6587\u3057\u3066\u304f\u308c\u308b\uff1f\uff09<\/em><\/p>\n<p>Alexa\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <em>&#8221; Your last order was Pampers 160 counts. Would you like me to re-order it?&#8221; <\/em><em> \uff08\u524d\u56de\u306f\u30d1\u30f3\u30d1\u30fc\u30b9160\u500b\u5165\u308a\u3067\u3057\u305f\u3002\u3053\u308c\u3092\u518d\u6ce8\u6587\u3057\u307e\u3059\u304b\uff1f\uff09<\/em><\/p>\n<p>\u304a\u7236\u3055\u3093\u00a0 \u00a0<em>&#8220;Yes&#8221;<\/em><em> \uff08\u306f\u3044\uff09<\/em><\/p><\/blockquote>\n<p>\u3068\u3044\u3046Alexa\u3068\u306e\u77ed\u3044\u3084\u308a\u53d6\u308a\u3067\u6ce8\u6587\u304c\u5b8c\u4e86\u3057\u307e\u3059\u3002<\/p>\n<p>\u307e\u3060\u3001Echo\u81ea\u4f53\u65b0\u3057\u3044\u30c7\u30d0\u30a4\u30b9\u306a\u306e\u3067\u3001\u4e16\u754c\u3067\u3082<a href=\"https:\/\/www.voicebot.ai\/2017\/06\/19\/survey-says-18-8-million-amazon-echo-devices-sold\/\" target=\"_blank\" rel=\"noopener noreferrer\">2,000\u4e07\u53f0\u7a0b\u5ea6<\/a>\u3057\u304b\u51fa\u8377\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u304c\u3001\u3059\u3050\u306b1\u5104\u53f0\u3092\u7a81\u7834\u3059\u308b\u3067\u3057\u3087\u3046\u3002\u5f53\u7136Echo\u304b\u3089\u3082\u306e\u3092\u8cb7\u3046\u4eba\u306e\u6570\u3082\u3069\u3093\u3069\u3093\u5897\u3048\u308b\u308f\u3051\u3067\u3059\u3002<\/p>\n<p>CPG\u3001\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u3059\u308b\u3068\u3001\u5358\u306b\u58f2\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u304c\u5909\u308f\u308b\u3060\u3051\u3067\u306f\u3042\u308b\u306e\u3067\u3059\u304c\u3001\u3053\u308c\u307e\u3067\u306e\u5c0f\u58f2\u5e97\u306a\u3069\u306e\u30c1\u30e3\u30cd\u30eb\u306a\u3069\u3068\u306f\u7570\u306a\u308a\u3001\u3053\u3053\u3067\u898b\u308b\u3088\u3046\u306b<strong>\u300c\u68da\u304b\u3089\u9078\u3093\u3067\u3082\u3089\u3046\u300d\u3068\u3044\u3046\u30c1\u30e3\u30f3\u30b9\u306f\u5931\u308f\u308c\u3001\u300c\u4e00\u5ea6\u983c\u307e\u308c\u305f\u3082\u306e\u304c\u983c\u307e\u308c\u7d9a\u3051\u308b\u300d\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b<\/strong>\u8a33\u3067\u3059\uff08Amazon Dash Button\u7684\u306a\u8a71\u3067\u3059\uff09\u3002<\/p>\n<p>\u4fbf\u5229\u306a\u97f3\u58f0UI\u3067\u3059\u304c\u3001<strong>\u753b\u9762\u304c\u306a\u3044\u3001\u3082\u3057\u304f\u306f\u753b\u9762\u304c\u5c0f\u3055\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u691c\u7d22\u3001\u8cfc\u8cb7\u306e\u884c\u52d5\u306f\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3059<\/strong>\u3002<\/p>\n<p>\u5c0f\u58f2\u5e97\u306b\u304a\u91d1\u3092\u6255\u3063\u3066\u3044\u3044\u68da\u3092\u78ba\u4fdd\u3057\u3066\u3082\u3089\u3044\u6d88\u8cbb\u8005\u306b\u9078\u629e\u3057\u3066\u3082\u3089\u3046\u3001\u3068\u3044\u3046\u5f93\u6765\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u901a\u7528\u3057\u306a\u304f\u306a\u308b\u8a33\u3067\u3059\u3002<\/p>\n<p>\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u3082\u6d88\u8cbb\u8005\u3068\u3061\u3083\u3093\u3068\u7e4b\u304c\u3089\u306a\u3044\u3068\u3044\u3051\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u4eca\u56de\u306eNestle\u306b\u3088\u308bBlue Bottle\u306e\u8cb7\u53ce\u306f\u3001<strong><a href=\"https:\/\/scrum.vc\/ja\/2017\/01\/24\/d2c\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u73fe\u5728\u52c3\u8208\u3057\u3066\u3044\u308bD2C\u306e\u6d41\u308c<\/a>\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u6d88\u8cbb\u8005\u3068\u76f4\u63a5\u7e4b\u304c\u308b\u3068\u3044\u3046\u65b9\u5411\u3078\u306e\u30b7\u30d5\u30c8\u306e\u4e00\u3064\u306e\u73fe\u308c<\/strong>\u3068\u8003\u3048\u308b\u3053\u3068\u3082\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u540c\u69d8\u306b\u3001Dove\u3084Axe\u306a\u3069\u306e\u30b9\u30ad\u30f3\u30b1\u30a2\u30d6\u30e9\u30f3\u30c9\u3092\u3082\u3064Unilever\u304c\u9aed\u5243\u308a\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e<a href=\"http:\/\/fortune.com\/2016\/07\/19\/unilever-buys-dollar-shave-club-for-1-billion\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dollar Shave Club\u3092\u8cb7\u53ce<\/a>\u3057\u305f\u306e\u3082\u540c\u3058\u6d41\u308c\u3067\u3059\u3002\u4e00\u65b9\u3001\u8001\u8217\u9aed\u5243\u308a\u30d6\u30e9\u30f3\u30c9\u306eGillette\u306f\u3001\u81ea\u3089\u300c<a href=\"https:\/\/ondemand.gillette.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gillet On Demand<\/a>\u300d\u3068\u3044\u3046D2C\u30b5\u30fc\u30d3\u30b9\u3092\u7acb\u3061\u4e0a\u3052\u3001\u30ac\u30f3\u30ac\u30f3\u30c6\u30ec\u30d3CM\u3092\u6d41\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Amazon\u304c\u731b\u5a01\u3092\u632f\u308b\u3046\u4e2d\u3001<strong>\u65e2\u5b58\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u306e\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3001\u65e2\u5b58\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3068\u306e\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u306a\u3069\u6c17\u306b\u3057\u3066\u3044\u3089\u308c\u306a\u3044<\/strong>\u3068\u3044\u3046\u8a33\u3067\u3059\u3002<\/p>\n<h1>\u2463\u300c\u30b9\u30de\u30db\u304c\u64cd\u4f5c\u3067\u304d\u308b\u670d\u300dLevis<\/h1>\n<p>\u6700\u5f8c\u306f\u3001Levis\u3067\u3059\u3002<\/p>\n<p>2016\u5e74\u306eGoogle\u306e\u958b\u767a\u8005\u30a4\u30d9\u30f3\u30c8 <a href=\"http:\/\/www.levistrauss.com\/unzipped-blog\/2016\/05\/function-meets-fashion-levis-commuter-x-jacquard-by-google\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google I\/O\u3067\u767a\u8868<\/a>\u3055\u308c\u305f<strong>\u300c\u30b9\u30de\u30db\u304c\u64cd\u4f5c\u3067\u304d\u308b\u670d\u300dProject Jacquard\u306e\u88fd\u54c1\u304c\u3001\u3088\u3046\u3084\u304f<a href=\"https:\/\/www.theverge.com\/2017\/9\/25\/16354712\/google-project-jacquard-levis-commuter-trucker-jacket-price-release-date\" target=\"_blank\" rel=\"noopener noreferrer\">\u5148\u9031\u767a\u58f2\u3055\u308c\u307e\u3057\u305f<\/a><\/strong>\u3002<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/G9ADVeNpypk\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>\u79c1\u3082\u6628\u65e5\u304b\u3089\u7740\u3066\u751f\u6d3b\u3092\u59cb\u3081\u3066\u3044\u307e\u3059\u304c\u3001\u300c\u5168\u304f\u65b0\u3057\u3044\u30b3\u30f3\u30bb\u30d7\u30c8\u306e\u6d0b\u670d\u300d\u3067\u3059\u3002<\/p>\n<p>Jacquard\u3068\u3044\u3046\u306e\u306f\u3001Google\u304c\u958b\u767a\u3057\u305f\u65b0\u3057\u3044\u30a6\u30a7\u30a2\u30e9\u30d6\u30eb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3067\u3001<strong>\u8863\u670d\u306b\u7e4a\u7dad\u30bb\u30f3\u30b5\u30fc\u304c\u7e54\u308a\u8fbc\u307e\u308c\u3066\u304a\u308a\u3001\u8868\u9762\u3092\u30b9\u30ef\u30a4\u30d7\u3057\u305f\u308a\u30bf\u30c3\u30d7\u3057\u305f\u308a\u3059\u308b\u3068\u3044\u3046\u64cd\u4f5c\u3092\u8a8d\u8b58\u3057\u3066\u3001\u97f3\u697d\u3092\u518d\u751f\u3057\u305f\u308a\u3001SMS\u306b\u8fd4\u4fe1\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/strong>\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-11891 aligncenter\" src=\"https:\/\/scrum.vc\/wp2015\/wp-content\/uploads\/2017\/10\/415232ed92034781bcd0319cdbba24fb-700x481.png\" alt=\"\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8 2017-10-04 9.49.39\" width=\"518\" height=\"356\" srcset=\"https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/415232ed92034781bcd0319cdbba24fb-700x481.png 700w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/415232ed92034781bcd0319cdbba24fb-250x172.png 250w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/415232ed92034781bcd0319cdbba24fb-120x83.png 120w, https:\/\/scrum.vc\/ja\/wp-content\/uploads\/2017\/10\/415232ed92034781bcd0319cdbba24fb.png 1486w\" sizes=\"(max-width: 518px) 100vw, 518px\" \/><\/p>\n<p>\u30bb\u30f3\u30b5\u30fc\u304c\u7e54\u308a\u8fbc\u307e\u308c\u3066\u3044\u308b\u90e8\u5206\u306f\u3001<strong>\u8996\u899a\u7684\u306b\u308f\u304b\u308b\u3088\u3046\u306a\u30c7\u30b6\u30a4\u30f3\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u5225\u306b\u786c\u3044\u3068\u3044\u3046\u3053\u3068\u3082\u306a\u304f\u666e\u901a\u306e\u751f\u5730\u3068\u307b\u307c\u540c\u3058\u5370\u8c61<\/strong>\u3067\u3059\u3002\u305f\u3060\u3001<strong>\u901a\u4fe1\u7528\u306eUSB\u30bf\u30b0\u306f\u66f2\u3052\u308b\u3053\u3068\u306f\u53ef\u80fd\u306a\u3082\u306e\u306e\u3001\u305d\u3053\u305d\u3053\u306e\u786c\u3055\u304c\u3042\u308b\u305f\u3081\u3001\u5c11\u3057\u8155\u306e\u90e8\u5206\u306b\u9055\u548c\u611f\u306f\u3042\u308a\u307e\u3059<\/strong>\u3002<\/p>\n<p>iOS\u7248\u306f\u30d0\u30b0\u304c\u3042\u308b\u306e\u304b\u3046\u307e\u304f\u901a\u4fe1\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u304c\u3001Android\u7248\u3067\u306f\u554f\u984c\u306a\u304f\u52d5\u4f5c\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u30b9\u30ef\u30a4\u30d7\u3084\u30bf\u30c3\u30c1\u306f\u76f4\u611f\u7684\u3067\u3001\u3061\u3083\u3093\u3068\u8a8d\u8b58\u3057\u3066\u304f\u308c\u307e\u3059<\/strong>\u3002\u305f\u3060\u3001\u79c1\u306f\u5de6\u624b\u306b\u8155\u6642\u8a08\uff08Apple Watch\uff09\u3092\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u304c\u3001\u6642\u8a08\u3092\u3057\u3066\u3044\u308b\u3068\u30b9\u30ef\u30a4\u30d7\u306e\u90aa\u9b54\u306b\u306a\u308a\u3001\u3046\u307e\u304f\u8a8d\u8b58\u304c\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n<p>\u5b9f\u969b\u306e\u3068\u3053\u308d\u3001\u79c1\u306f\u8eca\u3067\u901a\u52e4\u3057\u3066\u3044\u308b\u306e\u3067\u500b\u4eba\u7684\u306b\u306f\u3042\u307e\u308a\u6709\u7528\u3067\u306f\u306a\u3044\u306e\u3067\u3059\u304c\u3001<strong>\u300c\u30b9\u30de\u30db\u3092\u53d6\u308a\u51fa\u3055\u306a\u304f\u3066\u826f\u3044\u300d\u3068\u3044\u3046\u306e\u306f\u3001Amazon Alexa\u306e\u97f3\u58f0UI\u540c\u69d8\u3001\u65b0\u3057\u3044\u53ef\u80fd\u6027\u3092\u611f\u3058\u3055\u305b\u308b\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u524d\u306e3\u3064\u306e\u4e8b\u4f8b\u306b\u6bd4\u3079\u3066\u3001\u304b\u306a\u308a\u5b9f\u9a13\u7684\u306a\u8981\u7d20\u306e\u5f37\u3044\u53d6\u308a\u7d44\u307f\u3067\u3059\u304c\u3001\u4ee5\u524d\u306e\u30dd\u30b9\u30c8\uff08<a href=\"\u300c\u8cfc\u8cb7\u300d\u30c7\u30fc\u30bf\u304b\u3089\u300c\u5229\u7528\u300d\u30c7\u30fc\u30bf\u3078\u3002\u300c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30a2\u30d1\u30ec\u30eb\u300d\u3078\u306e\u671f\u5f85\u3002\">\u300c\u8cfc\u8cb7\u300d\u30c7\u30fc\u30bf\u304b\u3089\u300c\u5229\u7528\u300d\u30c7\u30fc\u30bf\u3078\u3002\u300c\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30a2\u30d1\u30ec\u30eb\u300d\u3078\u306e\u671f\u5f85\u3002<\/a>\uff09\u3067\u3082\u7d39\u4ecb\u3057\u305f\u901a\u308a\u3001<strong>\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u30a2\u30d1\u30ec\u30eb\u3068\u3044\u3046\u306e\u306f\u300c\u30d6\u30e9\u30f3\u30c9\u304c\u6d88\u8cbb\u8005\u306b\u6700\u3082\u8fd1\u3065\u304f\u65b9\u6cd5\u300d\u306a\u306e\u3067\u3001\u3053\u308c\u304b\u3089\u6570\u5e74\u3067\u304b\u306a\u308a\u30db\u30c3\u30c8\u306b\u306a\u3063\u3066\u304f\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059<\/strong>\u3002<\/p>\n<h1>Amazon\/Google\u4ee5\u4e0a\u306b\u6d88\u8cbb\u8005\u306b\u8fd1\u3065\u3051\u308b\u306e\u306f\u8ab0\u304b<\/h1>\n<p>\u4ee5\u4e0a\u30bf\u30a4\u30d7\u306e\u7570\u306a\u308b4\u3064\u306e\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3057\u305f\u304c\u3001\u3044\u305a\u308c\u3082<strong>Amazon\u3084Google\u306a\u3069\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30de\u30fc\u306e\u529b\u304c\u5e7e\u4f55\u7d1a\u6570\u7684\u306b\u5f37\u304f\u306a\u308b\u4e2d\u3067\u3001\u306a\u308a\u3075\u308a\u69cb\u308f\u305a\u306b\u300c\u6d88\u8cbb\u8005\u306b\u8fd1\u3065\u3053\u3046\u300d\u3068\u3059\u308b\u5404\u793e\u306e\u5371\u6a5f\u611f\u306e\u73fe\u308c<\/strong>\u3060\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30de\u30fc\u30b9\u306e\u738b\u8005Amazon\u3001\u691c\u7d22\u306e\u738b\u8005Google\u304c\u3001PC\u3001\u30b9\u30de\u30db\u3060\u3051\u3067\u306a\u304f\u3001Echo\/Home\u3068\u3044\u3046\u6b66\u5668\u3067\u3001\u5bb6\u306e\u4e2d\u3067\u306e\u8987\u6a29\u307e\u3067\u3068\u308a\u3064\u3064\u3042\u308b\u4e2d\u3067\u3001\u4ed6\u306e\u30d7\u30ec\u30a4\u30e4\u30fc\u306b\u6b8b\u3055\u308c\u305f\u6642\u9593\u306f\u3069\u3093\u3069\u3093\u3068\u77ed\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5e74\u672b\u306bAmazon Echo\u3001Google Home\u306e\u4e0a\u9678\u3092\u63a7\u3048\u308b\u4e2d\u3067\u3001\u300c\u3044\u3061\u65e9\u304fAmazon\u5411\u3051\u30b9\u30ad\u30eb\u4f5c\u3063\u305f\uff01\u300d\u3068\u559c\u3093\u3067\u3044\u307e\u305b\u3093\u304b\uff1f<\/p>\n<p><strong>\u65e2\u5b58\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u306e\u30ab\u30cb\u30d0\u30ea\u3001\u65e2\u5b58\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3068\u306e\u30ab\u30cb\u30d0\u30ea\u306a\u3069\u3092\u6c17\u306b\u305b\u305a\u306b\u3001\u6d88\u8cbb\u8005\u306b\u300c\u30dd\u30b9\u30c8\u30b9\u30de\u30db\u6642\u4ee3\u300d\u306e\u65b0\u3057\u3044\u4fa1\u5024\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30d7\u30ec\u30a4\u30e4\u30fc\u3060\u3051\u304c\u751f\u304d\u6b8b\u308c\u308b\u6642\u4ee3\u306f\u3001\u3059\u3050\u305d\u3053\u306b\u6765\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"\u5148\u6708\u306e\u30c8\u30a4\u30b6\u3089\u30b9\u304c\u5012\u7523\u3057\u305f\u3068\u3044\u3046\u30cb\u30e5\u30fc\u30b9\u3092\u805e\u3044\u3066\u3082\u5168\u304f\u9a5a\u304b\u306a\u3044\u307b\u3069\u3001\u7c73\u56fd\u3067\u306f\u4eca\u5e74\u5c0f\u58f2\u30c1\u30a7\u30fc\u30f3\u306e\u5012\u7523\u3001\u5e97\u8217\u9589\u9396\u304c\u76f8\u6b21\u3044\u3067\u3044\u307e\u3059\u3002 \u3057\u304b\u3057\u306a\u304c\u3089\u3001\u300cAmazon\u304c\u3059\u3054\u3044\u304b\u3089\u30ea\u30a2\u30eb\u5e97\u8217\u306f\u3082\u3046\u3060\u3081\u300d\u3068\u3044\u3046\u30b7\u30f3\u30d7\u30eb\u306a\u69cb\u56f3\u3067\u306f\u306a\u304f\u3001\u5c0f\u58f2\u3001\u305d\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u306e\u4e2d\u3067\u3082\u6b21\u3005\u3068\u65b0\u3057\u3044\u3001\u9762\u767d\u3044\u53d6\u308a\u7d44\u307f\u304c\u51fa\u59cb\u3081\u3066\u3044\u307e\u3059\u3002 \u6700\u8fd1\u306e\u5c0f\u58f2\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u65b0\u3057\u3044\u30c8\u30ec\u30f3\u30c9\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u3001\u300c\u3044\u304b\u306b\u6d88\u8cbb\u8005\u3068\u306e\u8ddd\u96e2\u3092\u7e2e\u3081\u308b\u304b\u300d\u3002 \u4eca\u56de\u306e\u30dd\u30b9\u30c8\u3067\u306f\u3001\u5c0f\u58f2\u3092\u4ee3\u8868\u3057\u3066Walmart\u3068IKEA\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u4ee3\u8868\u3057\u3066Nestle\u3068Levis\u306e\u300c\u6d88\u8cbb\u8005\u3068\u306e\u8ddd\u96e2\u3092\u7e2e\u3081\u308b\u300d\u53d6\u308a\u7d44\u307f\u3092\u307e\u3068\u3081\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002 \u2460\u300c\u51b7\u8535\u5eab\u307e\u3067\u8377\u7269\u3092\u5c4a\u3051\u308b\u300dWalmart \u4e8c\u5e74\u524d\u306b\u3064\u3044\u306bAmazon\u306b\u6642\u4fa1\u7dcf\u984d\u304c\u629c\u304b\u308c\u305f\u3068\u601d\u3063\u305f\u3089\u3001\u4eca\u5e74\u306b\u5165\u308a\u4e00\u6c17\u306b\u305d\u306e\u5dee\u304c\u4e8c\u500d\u307e\u3067\u958b\u3044\u3066\u3057\u307e\u3063\u305f\u4e16\u754c\u6700\u5927\u306e\u5c0f\u58f2\u696d\u3001Walmart\u3002 \u3057\u304b\u3057\u306a\u304c\u3089\u3001\u5148\u6708Google Home\u3068\u306e\u63d0\u643a\u3092\u767a\u8868\u3059\u308b\u306a\u3069\u3001\u8ca0\u3051\u305a\u3068\u65b0\u3057\u3044\u65bd\u7b56\u3092\u3069\u3093\u3069\u3093\u7e70\u308a\u51fa\u3057\u3066\u3044\u307e\u3059\u3002 \u5148\u65e5\u65b0\u305f\u306b\u767a\u8868\u3057\u305f\u306e\u306f\u3001\u30b9\u30de\u30fc\u30c8\u30ed\u30c3\u30af\u306eAugust\u3068\u7d44\u3093\u3067\u3001\u8377\u7269\u3092\u7384\u95a2\u3067\u306f\u306a\u304f\u3001\u81ea\u5b85\u306e\u4e2d\u3001\u51b7\u8535\u5eab\u307e\u3067\u5c4a\u3051\u3066\u3082\u3089\u3048\u308b\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002 \u307e\u305a\u306f\u52d5\u753b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002 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